Marketing Specialist - Year Round (on-site) at Altera

Winter Park, Colorado, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Hospitality, Tourism, Ski ResortIndustries

Requirements

Proven track record of success in advertising and media analytics
Background in brand management, paid media management, or agency account management

Responsibilities

Develop creative briefs in collaboration with Marketing Manager and Director to create compelling advertising campaigns
Project manage advertising creative deliverables process to ensure brand adherence, increase effectiveness of campaigns, and ensure campaigns launch on time
Manage the marketing promotional calendar, create one pagers for products and promotions, and distribute them to marketing channel managers
Assist in planning, execution and reporting of in-house advertising campaigns run on Meta, Tik Tok, and other social media platforms
Create and analyze post-mortem reports for advertising campaigns run in-house and through our advertising agency, and provide recommendations based on business results
Analyze competitor products, promotions and advertising to inform and improve marketing strategies
Schedule and organize key media, agency, and marketing meetings, agendas, and send minutes to attendees
Analyze marketing reports (guest, financial, employee, project status, etc.) and follow-up with managers and team members on actionable items
Ensure consistent marketing messages across multiple consumer touch points
Proofread creative for advertising as well as other marketing channels as assigned
Prepare monthly forecast and variance budget documents for the marketing budget, and attend accompanying meetings to assist in presenting Marketing budget details
Prepare and review monthly expense reports, reconcile accounts payable, and process departmental purchases, check requests, and other documents
Provide occasional administrative support to the VP, Director, and Managers of Marketing

Skills

Advertising

Media Analytics

Brand Management

Paid Media

Campaign Planning

Campaign Execution

Campaign Reporting

Promotional Strategies

Agency Account Management

Altera

Develops digital human agents for AI

About Altera

Altera develops digital human agents that mimic human traits like empathy, friendship, and fun. Their primary product allows users to interact with an AI agent while playing Minecraft, creating a friendly and engaging experience. Altera's agents are designed to be interoperable and capable of long-term autonomy, making them suitable for both individual users and businesses. Unlike many competitors, Altera focuses on advancing research and scaling technology to deliver unique, human-like AI products. The company's goal is to redefine AI agents, enhancing their versatility and human-like qualities.

San Francisco, CaliforniaHeadquarters

2023Year Founded

$10.7MTotal Funding

SEEDCompany Stage

Consumer Software, AI & Machine LearningIndustries

11-50Employees