Marketing Director at Kasheesh

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, PaymentsIndustries

Requirements

5+ years of experience at a fast-growing startup, ideally in fintech or payments
Prior experience scaling a marketing function and managing a high performing team
Proven track record running and measuring growth campaigns including paid social and email
Experience with tools like Notion, Canva, and Google Slides
Ability to be both strategic and tactical
Bonus: Experience working across both B2C and B2B channels

Responsibilities

Learn the ins and outs of our business and current marketing efforts
Set the strategic vision for our marketing efforts including the best way to position our brand long-term
Develop our go-to-market strategy
Launch marketing campaigns that drive real traction
Build frameworks and metrics to measure what’s working and what’s not
Write blog posts and make sure our website is optimized for SEO
Create content centered around improving financial literacy
Work closely with Product and Customer Success to make sure our messaging reflects product updates, user feedback, and the constraints of our banking partner
Help with fundraising and PR by creating pitch decks, refining narratives, managing media outreach and prepping our team for public speaking engagements
Devise brand messaging that reaches both customers and partners
Identify needs and build a team that will support our growth efforts
Mentor junior team members and identify opportunities for their growth

Skills

SEO

Paid Social

Email Marketing

Notion

Canva

Google Slides

Content Marketing

Pitch Decks

Go-to-Market

Kasheesh

Facilitates splitting online payments across cards

About Kasheesh

Kasheesh provides a service that allows users to split online payments across multiple debit and credit cards. This feature helps individuals manage their budgets more effectively by distributing the cost of a purchase, which can prevent maxing out a single card and improve their credit utilization ratio. The primary audience for Kasheesh includes tech-savvy consumers, such as young professionals and students, who frequently shop online and use multiple cards. Unlike many traditional payment methods, Kasheesh offers a free platform for users while generating revenue through partnerships with financial institutions and retailers, as well as transaction fees. The goal of Kasheesh is to enhance financial flexibility for its users and create a seamless payment experience that attracts a large user base, making it appealing to banks and merchants.

None, New YorkHeadquarters

2021Year Founded

$8.8MTotal Funding

SEEDCompany Stage

Fintech, Financial ServicesIndustries

11-50Employees