Marketing Specialist
Credit KeyFull Time
Mid-level (3 to 4 years)
Candidates should possess a Bachelor’s degree in Marketing, Communications, Business Administration, or a related field, or equivalent experience. They should have proven experience as a Marketing Coordinator or similar role, preferably within the healthcare or ed-tech industry, and a strong understanding of omni-channel marketing strategies and campaign execution. Proficiency in marketing analytics tools and A/B testing methodologies is also required.
The Marketing Coordinator will support Marketing Managers in executing marketing campaigns, managing projects, and coordinating various marketing activities to achieve business objectives. They will assist in the development and implementation of omni-channel marketing campaigns, coordinate and execute marketing projects, oversee social media accounts, manage email campaigns, conduct A/B testing, implement customer attraction strategies, collaborate with GTM teams, maintain brand messaging, monitor campaign performance, and support direct mail initiatives. Additionally, they will complete other duties and special projects as assigned, including posting podcasts and creating promotional codes.
Online learning solutions for licensed professionals
Colibri Group offers online learning solutions for licensed professionals in fields like real estate, healthcare, and financial services. Using a proprietary Software-as-a-Service (SaaS) platform, it provides pre-licensing courses and continuing education programs that help users maintain their professional credentials. The company stands out with its user-friendly platform and extensive content, boasting over 10,000 hours of material and 640 state and federal approvals annually. Colibri Group's goal is to deliver accessible educational resources that support career advancement for its diverse clientele.