Sr. Manager, Promotional Strategy & Partner Marketing
Thrive MarketFull Time
Expert & Leadership (9+ years)
The Product Development & Marketing Associate, Promotions requires 1-3 years of experience in product development within the CPG, wellness, beauty, or cosmetic industries. Proven ability to manage end-to-end development timelines and drive cross-functional project execution is essential.
This role involves managing the development and execution of strategic promotional programs, including employee merchandise, Gift with Purchase offers, and sets, ensuring a continuous pipeline of new offerings. Responsibilities include owning and maintaining promotional development timelines and calendars, updating assortments with current quantities, lead times, and pricing, and ensuring promo tactics align with target segments and support channel tentpole moments. The associate will partner to establish promo pricing, bundle strategies, and channel alignment, lead daily communication with promotional vendors, and create comprehensive briefs for new concepts. Additionally, the role requires running financial analyses, collaborating with teams on packaging material sourcing and optimizations, collecting and ensuring timely approval of samples, proofing all promotional packaging artwork and copy, and analyzing data from past promotions to provide strategic recommendations for future initiatives.
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