Lead – GTM Strategy (Brand Solutions) at Glance

Bengaluru, Karnataka, India

Glance Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, E-commerce, AdvertisingIndustries

Requirements

  • Understand client business goals, challenges, and opportunities
  • Expertise in mobile marketing, including business and technical challenges
  • Ability to map solutions using Glance offerings (Display, Video, Interactive Units, and Content Solutions)

Responsibilities

  • Work with the team to support business teams for diverse set of clients to discover and identify their mobile marketing challenges and opportunities
  • Design effective and efficient solutions utilizing Glance Lock Screen Media offerings (Display, Video, Interactive Units) and Content Solutions geared towards the client’s desired outcome
  • Articulate Glance Media & Content offerings to brands & agencies via training workshops
  • Work closely with the Sales, Marketing, and Client Services teams

Skills

Key technologies and capabilities for this role

GTM StrategyBrand StrategyStrategic PlanningPartnership ManagementE-commerce

Questions & Answers

Common questions about this position

What benefits does Glance offer its employees?

Glance provides daily meals, gym access, trainings, tech tools, regular unwind sessions, and allows bringing kids including pets to the office.

What is the company culture like at Glance?

Glance encourages dreaming big, chasing passions, autonomy with collaboration, innovation using cutting-edge tech, and immediate impact on mission-critical projects with ambitious peers.

Is this a remote position or does it require office presence?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What skills or experience are needed for the Lead – GTM Strategy role?

This information is not specified in the job description.

Glance

Lock screen platform for personalized content

About Glance

Glance provides a unique digital experience by transforming the way users interact with their smartphones. Its main product, the Glance Lock Screen, allows users to access personalized content, products, and services directly from their lock screens, eliminating the need to search for apps. This is made possible through AI-powered personalization that curates content in an engaging format. Additionally, Glance has introduced Glance LIVE, which integrates live internet experiences into the lock screen. Another key offering is Roposo, a platform that combines live entertainment with shopping, allowing users to shop in real-time with creators. What sets Glance apart from competitors is its focus on delivering a seamless and visually appealing experience directly on the lock screen, as well as its commitment to supporting the creator economy through Roposo. The company's goal is to redefine internet consumption and empower creators while enhancing user engagement.

Bengaluru, IndiaHeadquarters
2019Year Founded
$379.4MTotal Funding
SERIES_DCompany Stage
Consumer Software, AI & Machine Learning, EntertainmentIndustries
1,001-5,000Employees

Benefits

Direct & Indirect Compensation
Employee Health Support
Caring for Families
Parental Leave
Core Hours
Generous Time Off Programs
Free and Discounted Products
4 hours/ Month Paid Volunteer Time

Risks

Privacy concerns may arise from AI-driven content personalization on lock screens.
U.S. market expansion faces competition from established players like Apple and Google.
Regulatory challenges in Indonesia could impact Roposo's live commerce integration.

Differentiation

Glance is the first 'screen zero' content delivery platform, redefining lock screen usage.
Roposo integrates live entertainment and commerce, pioneering creator-driven shopping experiences.
Glance's AI personalization delivers content directly to lock screens, enhancing user engagement.

Upsides

Glance's user base reached 300 million globally, showcasing rapid growth since 2019.
Roposo's expansion into Indonesia taps into a growing market for live video platforms.
Glance's partnerships with Verizon and Motorola facilitate U.S. market entry.

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