Manager, Revenue Planning & Analysis
Cars CommerceFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Candidates must possess a Bachelor's degree in Finance, Economics, Statistics, Data Science, or a related technical field, with at least 5 years of experience in an analytical role focused on marketing analytics and financial performance evaluation. Proficiency in SQL, Excel, and data visualization tools such as Tableau or Power BI is required, along with a deep understanding of ROAS, revenue recognition, and digital marketing metrics. Strong communication, stakeholder management, and independent work capabilities are essential.
The Lead Analyst will assess and communicate performance metrics for paid landing page testing, ROAS, and revenue attribution, providing actionable insights on revenue generation and optimization. Responsibilities include leading the improvement and testing of TCA tables, collaborating with Finance and Strategy teams, and acting as the analytical hub for Red Ventures performance discussions. The role also involves supporting strategic analytics initiatives, managing project timelines, and ensuring data supports business objectives.
Provides online education solutions for universities
2U provides online education solutions for universities, partnering with them to deliver high-quality digital programs. Their services include course design, marketing, and student support, all enhanced by technology and data analytics. This approach creates an engaging online learning environment that aims to ensure equal opportunities for all students. Unlike traditional learning management systems, 2U focuses on long-term partnerships and revenue-sharing agreements, aligning their success with that of the universities they serve. Their goal is to improve student outcomes and expand access to education globally.