Growth Marketing Specialist at Owl.co

Vancouver, British Columbia, Canada

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Insurance, TechnologyIndustries

Requirements

Proven experience in marketing, with a focus on B2B and enterprise-level engagement
Strong understanding of traditional and digital marketing tools and techniques
Excellent relationship-building and communication skills
Experience in content creation
Excellent communication and writing skills
Creative thinker with data-driven analytical aptitude
Ability to work independently and in a team environment
Experience with SEO/SEM, Google Analytics, and CRM software
Bachelor's degree in Marketing, Business, or a related field

Responsibilities

Develop and implement marketing strategies for generating targeted and quality leads
Identify and target key decision-makers. Develop and implement strategies to approach and engage these individuals effectively
Design and execute digital marketing campaigns tailored to the enterprise audience. Leverage social media, email marketing, SEO, and other digital tools to maximize reach and engagement
Develop high-quality, relevant content tailored to the interests and needs of enterprise decision-makers. This may include blog posts, whitepapers, case studies, and video content
Utilize data analytics to inform marketing strategies, monitor performance, and adapt tactics as necessary. Develop success metrics and regularly report on campaign performance
Work directly with C-suite executives to align marketing strategies with overall business goals. Provide insights and recommendations based on market trends and campaign results

Skills

Digital Marketing

SEO

Email Marketing

Social Media

Content Creation

Data Analytics

Lead Generation

Owl.co

Customer insight solutions for insurance claims

About Owl.co

Owl.co provides customer insight solutions tailored for the insurance industry, focusing on improving the claims process for bodily injury claims. The platform uses data analytics and machine learning to analyze both structured and unstructured data, allowing insurance companies to access unbiased information about claimants. This helps insurers make quicker and more informed decisions, ultimately leading to faster resolutions for claimants. Unlike its competitors, Owl.co emphasizes accuracy and efficiency in claim processing, addressing common issues such as delays and incorrect decisions that many claimants face. The company's goal is to streamline the claims process, ensuring that decisions benefit both insurers and claimants, resulting in a more efficient and fair experience.

Vancouver, CanadaHeadquarters

2018Year Founded

$32.7MTotal Funding

SERIES_BCompany Stage

Data & Analytics, Enterprise Software, Financial ServicesIndustries

51-200Employees