Growth Account Director, Mid-Market

United States

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$76,000 – $114,000Compensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Enterprise Software, Marketing Technology, Sales TechnologyIndustries

Requirements

Candidates should have 1-2+ years of emerging SaaS sales experience and experience closing deals up to $50K. A deep understanding of marketing technology, data solutions, CDP, or RevTech is required, along with the ability to navigate pricing objections and competitive dynamics. A track record of consistently exceeding quota, particularly in a high-growth environment, and the ability to manage complex sales cycles across multiple departments are essential. Strong storytelling and negotiation skills are also necessary.

Responsibilities

The Growth Account Director will own a portfolio of Corporate and Mid-Market accounts, focusing on growth and retention. They will proactively generate pipeline through strategic prospecting, develop expansion strategies across business units and functions, and partner closely with the CSM team to ensure adoption and customer success. The role requires acting as a trusted advisor, understanding customer goals to drive value-based selling, defending value, navigating pricing objections, and building and managing a pipeline that supports quarterly and annual targets with accurate forecasting and activity tracking in Salesforce.

Skills

Account Management

Pipeline Generation

Revenue Growth

Customer Retention

B2B Sales

Territory Management

Cross-functional Collaboration

Demandbase

Account-Based Marketing solutions for B2B enterprises

About Demandbase

Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises. Their platform provides tools that help businesses identify, engage, and convert high-value accounts, focusing on specific clients rather than a broad audience. This is particularly useful for industries with long sales cycles, such as technology and finance. The ABM platform integrates data analytics, personalized advertising, and CRM systems, allowing businesses to tailor their marketing efforts effectively. Demandbase operates on a subscription model, offering customizable access to their platform along with training and consulting services. This approach not only generates revenue through subscriptions but also builds long-term client relationships, setting Demandbase apart from competitors in the marketing technology space.

San Francisco, CaliforniaHeadquarters

2005Year Founded

$153.7MTotal Funding

DEBTCompany Stage

Consulting, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Health Insurance

Mental Health Support

Unlimited Paid Time Off

Paid Holidays

401(k) Retirement Plan

Disability Insurance

Life Insurance

Risks

DemandScience and Terminus merger may increase competition in the ABM space.

Rapid AI advancements require continuous innovation, straining Demandbase's resources.

Global data privacy regulations pose compliance challenges for Demandbase's data analytics.

Differentiation

Demandbase excels in AI-driven account-based marketing for B2B enterprises.

The platform integrates data analytics, personalized advertising, and CRM for targeted marketing.

Demandbase's multi-language support enhances global client engagement and market reach.

Upsides

Demandbase leads in G2 Winter 2025 Reports for account-based advertising and orchestration.

The rise of CTV advertising aligns with Demandbase's B2B-specific CTV solution.

Growing demand for sales-marketing alignment boosts interest in Demandbase's ABM platform.

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