Writer

Director, product marketing

San Francisco, California, United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Product ManagementIndustries

Job Description: Director of Product Marketing

Position Overview

  • Location Type: Hybrid
  • Job Type: Full-Time
  • Salary: Not provided

Writer is seeking a dynamic and experienced Director of Product Marketing to lead product marketing initiatives. This strategic role involves driving the positioning, messaging, and overall go-to-market strategy for our products. The ideal candidate will have a proven track record in crafting compelling narratives around products and leading successful product launches.

Requirements

  • Education:
    • Bachelor’s degree in marketing, business administration, or related field.
    • Master’s degree preferred.
  • Experience:
    • 8+ years of experience in product marketing or related field.
    • At least 5 years in a leadership role.
  • Skills:
    • Proven experience in market analysis, marketing strategy, and product management.
    • Strong understanding of the product lifecycle and marketing strategies from concept to launch.
    • Excellent leadership and communication skills.
    • Strong analytical skills and data-driven thinking.
    • Experience in digital marketing techniques (SEO, PPC, social media marketing, and content marketing).
    • Creative thinker with a vision.
    • Attention to detail and the ability to manage multiple projects simultaneously.

Responsibilities

  • Develop and execute innovative marketing strategies to enhance product visibility and adoption.
  • Assist the product marketing team in the planning and execution of product launches, campaigns, and other market penetration strategies.
  • Collaborate with the product management team to align on product development and roadmap based on market and customer insights.
  • Define and communicate the value propositions of the products to the sales team and develop sales tools that facilitate the selling process.
  • Conduct market research to identify trends and customer needs to inform product strategies.
  • Analyze market data to develop marketing strategies, understand the competitive landscape, and identify opportunities for growth.
  • Manage cross-functional implementation of product marketing plans, working closely with teams across the company (including sales, marketing, product development, and customer service).
  • Measure and report on the effectiveness of product marketing initiatives to drive continuous improvement.
  • Foster a culture of success and ongoing business and goal achievement.

Application Instructions

  • Not provided

Company Information

  • Benefits & Perks (US Full-time employees):
    • Generous PTO, plus company holidays
    • Medical, dental, and vision coverage for you and your family
    • Paid parental leave for all parents (12 weeks)
    • Fertility and family planning support
    • Early-detection cancer testing through Galleri
    • Flexible spending account and dependent FSA options
    • Health savings account for eligible plans with company contribution
    • Annual work-life stipends for: Home office setup, cell phone, internet
    • Wellness programs (details not provided)

Skills

product marketing
market analysis
marketing strategy
product management
product lifecycle
go-to-market strategy
product launches
leadership
communication
analytical skills
data-driven thinking
digital marketing
SEO
PPC
social media marketing
content marketing
market research
value propositions
sales tools

Writer

AI platform for business process optimization

About Writer

Writer.com provides a platform that uses artificial intelligence to enhance business processes for various clients, including major companies. The platform integrates Large Language Models (LLMs), Natural Language Processing (NLP), and Machine Learning (ML) to tailor AI solutions to a client's specific brand and knowledge. LLMs generate human-like text, NLP helps computers understand human language, and ML enables learning from data. Writer's platform is built on secure, enterprise-grade LLMs called Palmyra, which are designed to be open and transparent, ensuring that client data is never used for training. This allows clients to self-host the models, giving them control and visibility over their data. The platform assists businesses in speeding up processes and generating customized outputs, such as summaries and insights, while adhering to legal and brand guidelines. Writer.com operates on a subscription-based model, where clients pay a recurring fee for access to its features.

San Francisco, CaliforniaHeadquarters
2020Year Founded
$317.1MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise Software, AI & Machine LearningIndustries
1,001-5,000Employees

Benefits

Generous Paid Time Off
Medical Insurance
Dental Insurance
Vision Insurance
Paid Parental Leave
Fertility Treatment Support
Family Planning Benefits
Health Savings Account/Flexible Spending Account
Home Office Stipend
Phone/Internet Stipend
Wellness Program
Company Equity
Stock Options
401(k) Retirement Plan
401(k) Company Match

Risks

Increased competition from Logic, offering similar AI integration services.
Google's Gemini AI integration in Workspace could overshadow Writer's offerings.
High investor expectations may strain Writer's resources and focus.

Differentiation

Writer's Palmyra Creative model addresses the 'sameness problem' in AI-generated content.
Writer offers a secure, enterprise-grade platform with self-hosted LLMs for client control.
Writer integrates AI with brand-specific knowledge, enhancing business process customization.

Upsides

Writer raised $200M in Series C funding, boosting its enterprise AI leadership.
Growing demand for AI-driven content personalization aligns with Writer's offerings.
Writer's orchestrator agents enhance AI integration, appealing to enterprise clients.

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