Digital Marketing Lead

Makati, Metro Manila, Philippines

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Software, Consumer GoodsIndustries

Requirements

Candidates must possess a Bachelor’s degree in marketing, business administration, communication, PR, or a related field. They should have 3 to 5 years of relevant marketing experience, preferably in B2B marketing, e-commerce, retail, or travel. Solid hands-on experience with CRM platforms and data analytics is essential.

Responsibilities

The Digital Marketing Lead will design effective and creative campaigns with a customer-first mindset across all Shipper Lifecycle Marketing communication touchpoints. They will understand business objectives and facilitate lifecycle marketing strategies to maximize user lifetime value. The role includes planning, implementing, monitoring, measuring, and reporting on campaign performance while identifying gaps for optimization through A/B testing. Collaboration with stakeholders to enhance operational processes and cultivating partnerships to implement best practices from CRM platforms are also key responsibilities.

Skills

CRM

Email Marketing

Mobile Push Notifications

SNS

Data-Driven

Marketing Strategy

B2B Marketing

E-commerce

Retail

Travel

Ninja Van

Technology-enabled logistics and delivery services

About Ninja Van

Ninja Van provides delivery services in Southeast Asia, catering to both businesses and individuals. The company focuses on creating a simple and efficient delivery experience through its technology platform, which enables real-time tracking of parcels and allows customers to schedule deliveries at their convenience. Ninja Van operates a wide network of drop-off and pick-up points to enhance accessibility. The company generates revenue by charging delivery fees based on parcel size, weight, and distance, and also offers additional services like cash on delivery. Unlike many competitors, Ninja Van emphasizes customer service and a user-friendly experience, making it a significant player in the region's logistics market.

Singapore, SingaporeHeadquarters

2014Year Founded

$947.9MTotal Funding

DEBTCompany Stage

Automotive & Transportation, Consumer GoodsIndustries

1,001-5,000Employees

Benefits

Competitive income compared to the market

Tet bonus , Performance review from 1 - 4 months

Paid social insurance based on full salary

12 days annual leave, 5 days sick leave (with full salary)

High-class AON Health Insurance for manager level

Year End Party, annual Townhall Ceremony

Annual company trip

Attractive team-building activities

Provide laptop for employees

Risks

Increased competition from startups like Toki threatens market share.

Recent layoffs in the tech team may hinder innovation and technology advancement.

Reliance on revolving credit facility suggests potential cash flow challenges.

Differentiation

Ninja Van leverages advanced technology for real-time parcel tracking and delivery scheduling.

The company offers a wide network of drop-off and pick-up points for convenience.

Strategic partnerships with financial institutions enhance service offerings and customer reach.

Upsides

Rising e-commerce in Southeast Asia boosts demand for last-mile delivery services.

Expansion of warehouse facilities improves logistics infrastructure for SME clients.

New leadership appointments indicate a focus on regional growth and development.

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