Senior Manager, Digital Marketing
Scout Motors- Full Time
- Senior (5 to 8 years)
Candidates must possess a Bachelor’s degree in marketing, business administration, communication, PR, or a related field. They should have 3 to 5 years of relevant marketing experience, preferably in B2B marketing, e-commerce, retail, or travel. Solid hands-on experience with CRM platforms and data analytics is essential.
The Digital Marketing Lead will design effective and creative campaigns with a customer-first mindset across all Shipper Lifecycle Marketing communication touchpoints. They will understand business objectives and facilitate lifecycle marketing strategies to maximize user lifetime value. The role includes planning, implementing, monitoring, measuring, and reporting on campaign performance while identifying gaps for optimization through A/B testing. Collaboration with stakeholders to enhance operational processes and cultivating partnerships to implement best practices from CRM platforms are also key responsibilities.
Technology-enabled logistics and delivery services
Ninja Van provides delivery services in Southeast Asia, catering to both businesses and individuals. The company focuses on creating a simple and efficient delivery experience through its technology platform, which enables real-time tracking of parcels and allows customers to schedule deliveries at their convenience. Ninja Van operates a wide network of drop-off and pick-up points to enhance accessibility. The company generates revenue by charging delivery fees based on parcel size, weight, and distance, and also offers additional services like cash on delivery. Unlike many competitors, Ninja Van emphasizes customer service and a user-friendly experience, making it a significant player in the region's logistics market.