Data Implementation Specialist

About Anteriad

We are not just another B2B solution provider. We're problem solvers. We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to account-based marketing. Data is at the core of everything we do. Our team works tirelessly to create powerful solutions that drive real results for our clients. Whether it's through innovative technology or deep analysis, we're committed to finding the best path to growth for every one of our customers.

Why Join Our Programmatic Team?

At Anteriad, we help B2B marketers grow with data-driven precision. As part of that mission, we are hiring a Digital Implementation Specialist to join our Digital Operations team. This role will be responsible for owning pixel/tag implementation, UTM structure governance, and campaign measurement enablement across multiple platforms and client accounts. You’ll play a key role in accelerating time-to-market for campaign launches by filling a critical gap in tracking execution when client-side resources are unavailable or inconsistent. Working closely with our Media, Client Success, and Analytics teams, you’ll build scalable tagging frameworks and ensure flawless implementation of tracking across our digital marketing ecosystem.

Anteriad means “always moving forward” and we apply that to our company culture by tirelessly promoting an environment that allows our employees to thrive:

• Work from home
• Flexible PTO
• Training & development with unlimited access to LMS system
• Mix of collaborative & independent work
• Community outreach via Anteriad Cares - encouraging staff to take time to volunteer
• Professional mentoring program - career guidance from leadership
• Employee Resource Groups - collaborate with others that share your passions!
• Great benefits for you and your family

Benefits We Bring To You

• Comprehensive medical (choice of 3 plans), dental and vision coverage
• Company paid short-term disability, long term disability and life Insurance
• Optional supplemental life, accident and critical illness insurance plans
• 401K with company match
• Flexible PTO and generous holiday schedule
• Fully paid primary caregiver leave (12 weeks) & parental bonding leave (2 weeks)

What You'll Do

• Implement and QA tracking pixels and DSP universal pixels (Tradedesk, Meta, LinkedIn, Google Ads, Floodlight, etc.) across client websites and landing pages
• Build, manage, and standardize UTM tracking structures to ensure clean campaign attribution
• Deploy and troubleshoot tags within tag management systems (e.g., Google Tag Manager)
• Collaborate with VP of Programmatic to align tracking needs with platform and reporting requirements
• Support privacy-compliant tracking frameworks and stay up to date on platform and browser changes (e.g., iOS14+, cookie deprecation)
• Create internal documentation, QA processes, and best practices for tag governance and implementation

What You'll Bring

• 3+ years of experience in digital tag implementation, marketing operations, or web analytics
• Proficient in Google Tag Manager (or other tag management systems), Google Analytics, and major ad platforms
• Strong understanding of UTM parameters, URL structure, attribution models, and data pass back
• Experience with browser dev tools, debugging tracking issues, and QA-ing pixel firing
• Detail-oriented mindset with excellent problem-solving and documentation skills

Preferred Requirements

• Experience in a media agency or programmatic operations environment
• Working knowledge