Sr. Marketing Technology Specialist (Remote) at Crowdstrike

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

CybersecurityIndustries

Requirements

Bachelor's degree in Marketing or a related field
5+ years of experience in marketing operations, marketing technology, or a similar role
Proven expertise in managing and administering various marketing technology platforms (e.g., webinar platforms, event management tools, integration platforms, CRM, marketing automation)
Experience with specific platforms such as Zoom Webinars, Zuddl, and Integrate
Strong analytical and problem-solving skills with a keen ability to troubleshoot complex technical issues
Excellent communication and interpersonal skills, with the ability to translate technical concepts into understandable terms for non-technical audiences
Demonstrated experience in developing and delivering effective training and support
A strong passion for technology and a proactive approach to learning about emerging martech trends, especially AI
Ability to work independently and as part of a collaborative team in a fast-paced environment
Highly organized with strong attention to detail
Familiarity with data integration principles and API concepts
Experience in a B2B marketing environment
A track record of successfully implementing new marketing technologies or processes

Responsibilities

Manage and maintain core marketing technology platforms, including RainFocus, Vidyard, Bright Talk, Integrate, Zoom Webinars, Zuddl, and other essential tools
Provide expert-level technical support and troubleshoot issues related to the martech stack, ensuring seamless operation for marketing teams
Develop and deliver comprehensive training programs and resources for marketers on the effective use of marketing technology platforms
Act as a subject matter expert, sharing best practices and optimizing workflows to maximize the value of martech investments
Stay up-to-date with the latest trends, technologies, and innovations in the marketing technology landscape, particularly in the realm of AI
Proactively identify and recommend new martech solutions and features that can enhance marketing capabilities and efficiency
Collaborate closely with marketing, IT, and other cross-functional teams to ensure alignment and effective integration of marketing technologies
Contribute to the development and documentation of martech processes, policies, and governance

Skills

Key technologies and capabilities for this role

RainFocusVidyardBrightTalkIntegrateZoom WebinarsZuddlMarTechAItroubleshootingtrainingworkflow optimization

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a remote position as indicated by the job title.

What experience is required for this role?

Candidates need 5+ years of experience in marketing operations, marketing technology, or a similar role, along with a Bachelor's degree in Marketing or a related field.

What specific marketing technology platforms will I work with?

You will manage and maintain platforms including RainFocus, Vidyard, Bright Talk, Integrate, Zoom Webinars, Zuddl, and other essential tools.

What is the company culture like at CrowdStrike?

CrowdStrike cultivates a culture that gives every employee flexibility and autonomy to own their careers, with a focus on passion, innovation, and commitment to customers, community, and each other.

What skills make a strong candidate for this position?

A strong candidate will have proven expertise in managing marketing technology platforms like webinar and event tools, strong analytical and problem-solving skills, and the ability to troubleshoot complex technical issues.

Crowdstrike

Cloud-native endpoint security solutions provider

About Crowdstrike

CrowdStrike specializes in cybersecurity, focusing on protecting businesses from cyber threats through cloud-native endpoint security solutions. Their main product, the Falcon platform, includes services like Falcon Pro, which replaces traditional antivirus with next-generation antivirus that integrates threat intelligence, Falcon Insight for endpoint detection and response, and Falcon Device Control to manage connected devices. Unlike many competitors, CrowdStrike's services are subscription-based, allowing clients to choose different levels of protection based on their needs. The company serves a diverse clientele, including many Fortune 100 companies, and is recognized as a leader in the cybersecurity field, known for its effectiveness in threat detection and response.

Austin, TexasHeadquarters

2011Year Founded

$468MTotal Funding

IPOCompany Stage

Enterprise Software, CybersecurityIndustries

5,001-10,000Employees

Benefits

Competitive Employee Stock Purchase Plan

Remote-friendly culture

Market leader in compensation and equity awards

Competitive vacation and flexible working arrangements

Comprehensive health benefits + 401k plan

Paid Parental Leave, including adoption

Wellness programs

Professional development and mentorship opportunities

Open offices have stocked kitchens, coffee, soda and treats

Risks

Increased competition from companies like Lumos could challenge CrowdStrike's market share.

Recovery from last year's outage may still affect customer trust and future sales.

Pressure to demonstrate ROI by 2025 could challenge CrowdStrike's financial transparency.

Differentiation

CrowdStrike's Falcon platform offers cloud-native endpoint security solutions, a key differentiator.

The company serves 44 of the Fortune 100, showcasing its strong market presence.

CrowdStrike's proactive threat hunting sets it apart in cybersecurity threat detection.

Upsides

Partnership with SonicWall opens new SMB market segment for CrowdStrike.

Recognition as a leader in ransomware prevention boosts CrowdStrike's market credibility.

Gamified learning initiatives help address cybersecurity skills gap, benefiting future talent pipeline.

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