Business Development Executive – Agency Partnerships at Luma AI

New York, New York, United States

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$140,000 – $160,000Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Advertising, Media, Creative Agencies, TechIndustries

Requirements

7+ years of agency-facing business development experience, ideally in tech, media, or creative tools
Robust network across creative, production, and media agencies
Experience building partnerships from initial conversation through long-term strategic relationship
Understanding of agency economics, timelines, and the constant pressure to deliver breakthrough creative
Track record of closing complex deals involving multiple stakeholders and decision makers
Strategic thinker who can see around corners and anticipate market shifts
Entrepreneurial mindset with experience thriving in fast-paced, early-stage environments
Genuine excitement about emerging technology and being an early evangelist
Experience working at an early-stage startup and understanding its unique challenges and opportunities
Ability to translate complex technical capabilities into clear business value for creative professionals
Builds relationships for the long term, not just the next deal
Sense of humor and ability to navigate the sometimes ego-driven world of advertising
Views AI as augmenting human creativity, not replacing it
Energized by shaping an entirely new category alongside creative pioneers
Expertise in the agency landscape
Urgency, velocity, and execution mindset
Problem-solving mindset
Clear communication skills to explain complex AI concepts to creative directors

Responsibilities

Host demos for agency innovation teams showcasing how Dream Machine transforms their pitch process
Negotiate enterprise licensing terms with top-tier creative agencies integrating AI across client work
Collaborate with the product team on requests from production houses for specific video editing capabilities
Speak at events like Cannes Lions about the future of AI in advertising
Work with independent agencies to pilot new creative workflows using latest models
Build relationships with agency new business teams leveraging AI as a competitive edge
Structure partnerships with media agencies exploring AI-powered content personalization
Build strategic partnerships with holding companies to bring AI creativity to their global client roster
Develop custom creative workflows for agencies pioneering AI-first campaigns
Create case studies showcasing how AI can 10x creative output without sacrificing quality
Establish Luma as the go-to creative AI platform for innovative agencies
Work with production houses to integrate models into existing post-production workflows
Partner with agencies to create entirely new service offerings powered by AI

Skills

Key technologies and capabilities for this role

Business DevelopmentAgency PartnershipsDeal NegotiationEnterprise LicensingStrategic PartnershipsNetworkingSales ClosingDemo PresentationAgency Economics

Questions & Answers

Common questions about this position

What is the salary range for the Business Development Executive role?

The salary range is $140K - $160K.

Is this position remote or hybrid?

The position is hybrid.

What experience is required for this role?

Candidates need 7+ years of agency-facing business development experience, ideally in tech, media, or creative tools, a robust network across creative, production, and media agencies, and a track record of closing complex deals.

What kind of company culture or environment is this role in?

The role suits those with an entrepreneurial mindset thriving in fast-paced, early-stage environments, where you'll collaborate with product teams, speak at events, and shape a new category in AI for creative agencies.

What makes a strong candidate for this Business Development Executive position?

Strong candidates have agency experience, understand agency economics and pressures, can translate technical AI capabilities into business value, build long-term relationships, and get excited about emerging technology as early evangelists.

Luma AI

Develops multimodal AI technologies for creativity

About Luma AI

Luma AI develops multimodal artificial intelligence technologies that enhance human creativity and capabilities. Their main product, the Dream Machine, allows users to interact with various types of data, enabling creative professionals, businesses, and developers to explore innovative applications of AI. Unlike many competitors, Luma AI focuses on integrating multiple modes of interaction, which broadens the possibilities for users. The company operates on a subscription model, providing access to its AI tools and services, and aims to lead the way in AI-driven creativity and productivity.

San Francisco, CaliforniaHeadquarters

2021Year Founded

$84.9MTotal Funding

LATE_VCCompany Stage

Consumer Software, AI & Machine LearningIndustries

51-200Employees

Benefits

Company Equity

Stock Options

Risks

Competition from Google's Veo 2 and OpenAI's Sora Turbo challenges Luma AI's market position.

AWS's cost-reducing features may make Luma AI's services less competitive.

AI-generated content controversies could harm Luma AI's reputation if outputs are misleading.

Differentiation

Luma AI transforms text into 3D models, enhancing user interaction with digital content.

The Dream Machine integrates multimodal AI, offering a unique creative platform for users.

Luma AI's Photon models provide high-quality, personalized image generation capabilities.

Upsides

Luma AI's $90 million funding boosts its capacity for innovation and market expansion.

Dream Machine 1.5's advanced text-to-video features attract creative professionals and businesses.

Expanding Dream Machine into a mobile app increases accessibility and user engagement.

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