Business Development Coordinator at Critical Mass

New York, New York, United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Agency, MarketingIndustries

Requirements

Strong communication and writing skills with the ability to create, write, and edit communication and support materials
Attention to detail in terms of design and copy
Curiosity and desire to learn the ins-and-outs of a digital experience and performance agency
Excels at working in a collaborative team environment, especially with remote pitch teams
Ability to work well under pressure and multi-task while maintaining a high level of energy, accuracy, and sense of humor
Desire to grow into client-facing role interacting with prospective clients on screening calls
A strong customer service ethos and willingness to help support a busy, distributed team with a strong attention to detail
Agency experience, full time or internship is strongly preferred
Graduate of a 4-year degree preferably with agency experience (even intern experience) is a plus
Keynote and Smartsheet experience is a plus

Responsibilities

Work with the business development team to assemble new business RFIs, RFPs and presentation responses within tight timelines
Screen new opportunities, apply vetting criteria, recommend a pursuit strategy, and decline opportunities that don’t fit
Support new business team by scheduling pitch meetings, taking notes at team meetings and during pitch pursuits
Use CM’s proprietary AI-tools to research and compile both brand and client background documents to support pitch teams
Learn the breadth of Critical Mass capabilities, positioning, and case studies to understand what we do and what types of clients we want to add to our roster
Oversee post-pitch file management of our pitch responses, case studies and vertical credentials
Research key industry developments and trends in key client verticals to help the team apply that vertical and client expertise in winning new business
Stay abreast of new and emerging trends (via Forrester, Winmo, CMO on the Move, other) and product offerings as it relates to Critical Mass’ business and that of our client
Maintain Search Consultant profiles with latest positioning and stats on CM
Tabulate incoming new business opportunities in our lead tracker and report on activity on a quarterly basis; working in our internal New Business Dashboard
Participate in the business development team’s strategy development process, including ongoing recommendations on continual enhancements, quarterly program planning, budgeting, and post pitch analyses
Represent Critical Mass at Omnicom networking events

Skills

RFP

RFI

Pitch Preparation

Opportunity Screening

Market Research

Trend Analysis

Lead Tracking

Dashboard Management

File Management

Scheduling

Critical Mass

Digital experience design and marketing agency

About Critical Mass

Critical Mass is a digital experience design agency that creates engaging digital solutions for clients in various industries, including automotive, finance, healthcare, and retail. The agency focuses on delivering tailored digital strategies, user experience (UX) design, and technology solutions. Their services encompass website design and development, digital marketing campaigns, social media management, and data analytics. Critical Mass differentiates itself from competitors through its collaborative approach, working closely with clients to co-create solutions that resonate with their target audience. The company aims to simplify complex digital challenges and provide user-friendly solutions while nurturing talent through programs like the Critical Mass Artist In Residence (CM AIR) and Trailhead.

Calgary, CanadaHeadquarters

1996Year Founded

$238KTotal Funding

M_AND_ACompany Stage

Data & Analytics, Consulting, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

Professional Development Spending Account that can be used for conferences, courses, subscriptions, books

Competitive pay and benefits

Match charitable donations up to $100USD

Flexible, reasonable work-from-home arrangements whenever possible

Risks

Emerging digital agencies in Canada threaten Critical Mass's market share.

Rebranding with BlackSquare may misalign with Diageo's brand vision, affecting collaborations.

Public health disinformation focus may attract scrutiny, impacting reputation in studied regions.

Differentiation

Critical Mass excels in advanced UX design and data analytics.

The company specializes in voice interface design and AI-driven customer interactions.

Critical Mass offers integrated marketing communications and omnichannel strategies.

Upsides

Increased demand for personalized digital experiences boosts Critical Mass's core services.

The rise of e-commerce aligns with Critical Mass's expertise in digital identity solutions.

Growing digital ad expenditure in Canada expands the market for Critical Mass's services.

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