Alliances & Vertical Marketing Manager at Megaport

Denver, Colorado, United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Cloud Computing, Network as a ServiceIndustries

Requirements

Candidates should have 5+ years of B2B marketing experience, with at least 2 years of hands-on campaign management. Direct experience working with large-scale SaaS/ISV or Cloud Partner Programs, such as AWS, under build, market, and sell growth partner programs is required. A strong understanding of how to leverage partner ecosystems for marketing initiatives is also necessary.

Responsibilities

The Alliances & Vertical Marketing Manager will lead joint marketing efforts with strategic partners, building and managing co-marketing programs including webinars, digital campaigns, and field events. They will develop co-branded content, manage partner marketing relationships, and align campaigns with joint revenue goals. Responsibilities also include developing and owning go-to-market plans for high-value verticals, creating vertical-specific messaging and content, and executing integrated marketing campaigns. The role involves partnering with Sales on ABM programs, identifying strategic industry opportunities, monitoring vertical trends, and analyzing campaign performance to optimize strategy.

Skills

Marketing

Go-to-market strategy

Content creation

Partner marketing

Storytelling

Collaboration

Financial Services Marketing

Healthcare Marketing

Media Marketing

Retail Marketing

Manufacturing Marketing

Megaport

Network connectivity solutions on subscription

About Megaport

Megaport provides Network as a Service (NaaS) solutions that simplify and enhance network connectivity for businesses. Their services allow clients to connect to major cloud providers like Amazon Web Services and Microsoft Azure on a subscription basis, making it easier for companies to manage their network needs without heavy physical infrastructure. Megaport's products, such as Megaport Virtual Edge and Megaport Cloud Router, enable on-demand connections that are flexible and scalable. Unlike traditional networking solutions, Megaport operates on a pay-as-you-go model, allowing businesses to adjust their network usage based on their requirements. The goal of Megaport is to empower organizations across various industries to seamlessly connect to cloud services and optimize their network infrastructure.

Brisbane, AustraliaHeadquarters

2013Year Founded

$25.1MTotal Funding

IPOCompany Stage

Data & Analytics, Enterprise Software, FintechIndustries

201-500Employees

Risks

Leadership transition with new CEO Michael Reid may cause strategic instability.

Over-reliance on strategic partnerships could pose risks if partnerships face challenges.

Rapid European expansion may strain Megaport's resources and operational capabilities.

Differentiation

Megaport offers a unique SDN-based Elastic Interconnection platform for secure connections.

The company provides on-demand network services with a flexible, pay-as-you-go model.

Megaport's global reach spans 165 data centers in 37 cities across 19 countries.

Upsides

Expansion into 14 new European data centers enhances Megaport's market presence.

Partnerships with companies like Palo Alto Networks boost Megaport's cybersecurity offerings.

Growing demand for hybrid cloud solutions aligns with Megaport's NaaS services.

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