Associate Creative Director, Advertising
VantaFull Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Candidates should have a background in AdOps, digital advertising, agency execution, or in-house campaign management. They must be exceptionally responsive, organized, and comfortable adjusting priorities in real time. The role requires a personable and customer-facing individual with the ability to confidently answer execution-related questions and a collaborative nature to work seamlessly with strategists, AdOps, and post-sales teams. Flexibility and adaptability are also key requirements.
The Advertising Campaign Manager will own the execution of Ads Assist campaigns, ensuring accurate and timely launches. They will act as a liaison between AdOps and ACS, collaborating with Ads Strategists to translate campaign strategy into execution. This role involves joining customer calls to address basic platform, creative, or campaign questions and escalating strategic discussions. The manager will maintain extreme responsiveness to deadlines, support overflow work like pulling avails and reporting, and operate effectively in a fast-paced, deadline-driven environment while balancing multiple priorities.
Account-Based Marketing solutions for B2B enterprises
Demandbase specializes in Account-Based Marketing (ABM) solutions for B2B enterprises. Their platform provides tools that help businesses identify, engage, and convert high-value accounts, focusing on specific clients rather than a broad audience. This is particularly useful for industries with long sales cycles, such as technology and finance. The ABM platform integrates data analytics, personalized advertising, and CRM systems, allowing businesses to tailor their marketing efforts effectively. Demandbase operates on a subscription model, offering customizable access to their platform along with training and consulting services. This approach not only generates revenue through subscriptions but also builds long-term client relationships, setting Demandbase apart from competitors in the marketing technology space.