Supervisor, Paid Social

Kansas City, Missouri, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, MediaIndustries

Requirements

Candidates must have at least 3 years of Paid Social Media buying experience and be knowledgeable in using Meta, Tiktok, Snapchat, Pinterest, and LinkedIn ad platforms. Strong organizational, mathematical, and multitasking skills are essential, along with the ability to meet deadlines and build relationships with media representatives and internal teams. Effective communication within a team, with media representatives, and with clients is required, as is the ability to thrive in a fast-paced environment and make decisions.

Responsibilities

The Supervisor, Paid Social Media is responsible for campaign development, stewardship, optimization, and reporting across various social media platforms. This role involves building relationships with media representatives, acting as an integral activation lead in client communications, and presenting at client meetings. Responsibilities include designing optimal buys for cost efficiency and forecasting, managing media buys and post-buy results, overseeing campaign tracking setup, and creating reporting dashboards. The role also requires collaboration with finance teams to resolve billing issues, ensuring adherence to client budgets and objectives, and staying current with media trends and opportunities.

Skills

Paid Social Media

Campaign Development

Media Planning

Media Buying

CRM

Data Analysis

Retail Media

SEO

Digital Experiences

Strategic Planning

Creative Problem-Solving

Data-Driven Insights

Communication

Storytelling

Adaptability

Barkley

Full-service marketing and advertising agency

About Barkley

Barkley is a marketing and advertising agency focused on creating modern brands that appeal to today's consumers. The agency works across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients from large corporations to retail and hospitality brands. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. By utilizing deep consumer insights, they develop campaigns that resonate with audiences and keep brands relevant. Their services include experience design, digital platform optimization, influencer activations, and creative campaign development, allowing them to support clients in achieving their business goals, whether launching new products or enhancing consumer engagement. Barkley's unique combination of creativity and data-driven insights sets them apart from competitors, ensuring they stay ahead of market trends.

Kansas City, MissouriHeadquarters

1964Year Founded

$5.1MTotal Funding

MERGERCompany Stage

Consulting, Consumer Software, Consumer GoodsIndustries

501-1,000Employees

Benefits

Health Insurance

Life Insurance

Unlimited Paid Time Off

401(k) Retirement Plan

Risks

Rapid acquisitions may lead to integration challenges and cultural clashes within Barkley.

The merger with OKRP could result in operational inefficiencies and client conflicts.

Investment from a Chicago firm may lead to strategic shifts disrupting current operations.

Differentiation

Barkley is one of the largest independent, employee-owned advertising agencies in the U.S.

The agency combines creativity with data-driven insights for modern consumer engagement.

Barkley's integrated marketing approach spans multiple industries, ensuring brand relevance.

Upsides

Barkley's acquisition of Adlucent enhances its performance media and MarTech capabilities.

The merger with OKRP creates one of the largest independent marketing firms in the U.S.

Barkley's focus on ESG aligns with growing consumer demand for sustainable brands.

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