Commercial Director, Franchise Sales at ActiveCampaign

Chicago, Illinois, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Franchise, Marketing Technology, SaaSIndustries

Requirements

10+ years of hands-on commercial leadership experience in SaaS, software, or high-growth technology companies, with a strong focus on driving top-line growth and building new market verticals
Proven deep understanding and passion for the tech landscape within the franchise industry, including experience leading platform sales and impacting franchise success
Demonstrated commercial success in previous roles, including directly holding and delivering revenue targets over quarters, particularly with building new business growth levers
Proven ability to lead high-performing, multi-functioning teams, coupled with the willingness and ability to lead from the front and work alongside your teams
Exceptional strategic thinking and problem-solving skills, with the ability to connect the dots, determine the ROI on partnership opportunities, and translate strategic directions into concrete action
A strong, sharp discipline around sales & revenue forecasting and a relentless attention to detail, coupled with a strategic vision for market opportunities
The ability to successfully lead through ambiguity and scale effectively across a large, cross-functional organization and distributed teams, driving a unified approach

Responsibilities

Lead the comprehensive growth strategy and roadmap for bringing ACHQ to franchisors and franchisees
Act as a strategic partner and the definitive voice of ACHQ to C-level executives in the franchise marketplace
Collaborate cross-functionally with Product, Marketing, and Customer teams to refine our Ideal Customer Profile, market differentiation, and industry communications
Execute upon the strategy by identifying, targeting, and closing sales into incremental new partners, focusing on acquisition, revenue generation, and land-and-expand opportunities
Build and nurture a "community" of Franchises by acting as a thought leader, gathering critical market intelligence, and translating those needs into actionable feedback for internal teams to evolve the strategy and roadmap
Lead from the front by owning and managing key C-Level relationships, being highly present at industry trade fairs and shows, and personally driving major sales negotiations
Lead and inspire a growing team, being directly responsible for hiring key team members and setting a high-performance culture
Own commercial analyses that provide actionable insights into business metrics, issues, and opportunities, and develop and execute plans to realize measurable growth
Oversee all aspects of pricing and legal negotiations for franchise sales, working closely with internal support teams

Skills

Key technologies and capabilities for this role

Sales StrategyFranchise SalesC-Level EngagementTeam LeadershipRevenue GrowthMarket IntelligenceCross-Functional CollaborationCommercial AnalysisPartner AcquisitionTrade Shows

Questions & Answers

Common questions about this position

What experience level is required for the Commercial Director role?

The role requires 10+ years of hands-on commercial leadership experience in SaaS, software, or high-growth technology companies, with a strong focus on driving top-line growth and building new market verticals.

What are the key responsibilities of this position?

Responsibilities include leading the growth strategy for ACHQ, acting as a strategic partner to C-level executives, collaborating cross-functionally, closing sales with franchisors and franchisees, building a franchise community, leading a team, and overseeing commercial analyses and negotiations.

Is this a remote position or does it require office presence?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Commercial Director position?

A strong candidate brings a blend of strategic vision, commercial execution, and leadership ability, with proven success in SaaS sales, deep franchise industry knowledge, experience hitting revenue targets, and the ability to lead high-performing teams.

ActiveCampaign

Customer experience automation platform for businesses

About ActiveCampaign

ActiveCampaign offers a platform that helps businesses automate and personalize their customer interactions by integrating sales, marketing, and customer service functions. The platform includes tools for email marketing, customer relationship management (CRM), and marketing automation, along with pre-built automation templates for quick setup. ActiveCampaign stands out from competitors by focusing on a wide range of industries and providing tailored automation solutions. The company's goal is to enhance customer engagement and support business growth through effective automation.

Chicago, IllinoisHeadquarters

2003Year Founded

$350.2MTotal Funding

SERIES_CCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Health Insurance

Unlimited Paid Time Off

401(k) Company Match

401(k) Retirement Plan

Mental Health Support

Professional Development Budget

Home Office Stipend

Sabbatical Leave

Risks

Increased competition from Mailchimp and Constant Contact may pressure pricing.

Integration with OneSignal raises potential data privacy concerns.

Expansion into new markets like Poland requires significant investment and resource management.

Differentiation

ActiveCampaign offers 800+ pre-built automation for diverse business needs.

The platform integrates sales, marketing, and customer service for seamless customer interactions.

ActiveCampaign HQ provides tailored solutions for franchise and multi-location businesses.

Upsides

Integration with OneSignal enhances push notification capabilities for better customer engagement.

New executive team members bring proven martech experience, driving strategic growth.

Expansion into Krakow taps into local technical expertise, strengthening global operations.

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