Commercial Director, Franchise Sales at ActiveCampaign

Chicago, Illinois, United States

ActiveCampaign Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Franchise, Marketing Technology, SaaSIndustries

Requirements

  • 10+ years of hands-on commercial leadership experience in SaaS, software, or high-growth technology companies, with a strong focus on driving top-line growth and building new market verticals
  • Proven deep understanding and passion for the tech landscape within the franchise industry, including experience leading platform sales and impacting franchise success
  • Demonstrated commercial success in previous roles, including directly holding and delivering revenue targets over quarters, particularly with building new business growth levers
  • Proven ability to lead high-performing, multi-functioning teams, coupled with the willingness and ability to lead from the front and work alongside your teams
  • Exceptional strategic thinking and problem-solving skills, with the ability to connect the dots, determine the ROI on partnership opportunities, and translate strategic directions into concrete action
  • A strong, sharp discipline around sales & revenue forecasting and a relentless attention to detail, coupled with a strategic vision for market opportunities
  • The ability to successfully lead through ambiguity and scale effectively across a large, cross-functional organization and distributed teams, driving a unified approach

Responsibilities

  • Lead the comprehensive growth strategy and roadmap for bringing ACHQ to franchisors and franchisees
  • Act as a strategic partner and the definitive voice of ACHQ to C-level executives in the franchise marketplace
  • Collaborate cross-functionally with Product, Marketing, and Customer teams to refine our Ideal Customer Profile, market differentiation, and industry communications
  • Execute upon the strategy by identifying, targeting, and closing sales into incremental new partners, focusing on acquisition, revenue generation, and land-and-expand opportunities
  • Build and nurture a "community" of Franchises by acting as a thought leader, gathering critical market intelligence, and translating those needs into actionable feedback for internal teams to evolve the strategy and roadmap
  • Lead from the front by owning and managing key C-Level relationships, being highly present at industry trade fairs and shows, and personally driving major sales negotiations
  • Lead and inspire a growing team, being directly responsible for hiring key team members and setting a high-performance culture
  • Own commercial analyses that provide actionable insights into business metrics, issues, and opportunities, and develop and execute plans to realize measurable growth
  • Oversee all aspects of pricing and legal negotiations for franchise sales, working closely with internal support teams

Skills

Sales Strategy
Franchise Sales
C-Level Engagement
Team Leadership
Revenue Growth
Market Intelligence
Cross-Functional Collaboration
Commercial Analysis
Partner Acquisition
Trade Shows

ActiveCampaign

Customer experience automation platform for businesses

About ActiveCampaign

ActiveCampaign offers a platform that helps businesses automate and personalize their customer interactions by integrating sales, marketing, and customer service functions. The platform includes tools for email marketing, customer relationship management (CRM), and marketing automation, along with pre-built automation templates for quick setup. ActiveCampaign stands out from competitors by focusing on a wide range of industries and providing tailored automation solutions. The company's goal is to enhance customer engagement and support business growth through effective automation.

Chicago, IllinoisHeadquarters
2003Year Founded
$350.2MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Company Match
401(k) Retirement Plan
Mental Health Support
Professional Development Budget
Home Office Stipend
Sabbatical Leave

Risks

Increased competition from Mailchimp and Constant Contact may pressure pricing.
Integration with OneSignal raises potential data privacy concerns.
Expansion into new markets like Poland requires significant investment and resource management.

Differentiation

ActiveCampaign offers 800+ pre-built automation for diverse business needs.
The platform integrates sales, marketing, and customer service for seamless customer interactions.
ActiveCampaign HQ provides tailored solutions for franchise and multi-location businesses.

Upsides

Integration with OneSignal enhances push notification capabilities for better customer engagement.
New executive team members bring proven martech experience, driving strategic growth.
Expansion into Krakow taps into local technical expertise, strengthening global operations.

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