GTM Engineer at ActiveCampaign

United States

ActiveCampaign Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, TechnologyIndustries

Requirements

  • Experience in GTM, RevOps, growth, or technical operations roles (3+ years preferred)
  • Strong bias toward commercial impact—your work should help someone close a deal
  • Technical fluency and curiosity: you love tinkering with tools and learning by doing
  • Familiarity with Clay, n8n, Zapier, Lovable, Bolt, TypeScript, Python, or SQL (or a willingness to learn)
  • Exposure to sales workflows—you understand why timing matters and where automation can help or hurt
  • A hacker mentality: you ask “how do I make this work?” and find creative paths forward
  • Comfort with ambiguity—you thrive in messy problem spaces and bring structure to chaos
  • An experimental mindset: you test, iterate, and improve systems based on feedback
  • Excellent communication skills—you can translate technical ideas for non-technical stakeholders
  • Active interest in AI—you’re already using tools like ChatGPT or Claude and excited to push them further

Responsibilities

  • Diagramming complex GTM processes and identifying opportunities for AI-powered improvement
  • Building internal tools and workflows using platforms like Clay, n8n, Zapier, and Lovable
  • Collaborating with sales teams to understand pain points and design solutions that actually help close deals
  • Integrating APIs and data sources to streamline lead routing, scoring, and outreach timing
  • Running experiments to validate GTM hypotheses and improve conversion workflows
  • Embedding AI into GTM systems using tools like ChatGPT, Claude, and custom LLM prompts
  • Communicating clearly with Sales, Marketing, and executives to align technical solutions with business goals
  • Documenting systems and sharing learnings to scale GTM engineering across the org

Skills

Key technologies and capabilities for this role

Clayn8nZapierLovableBoltTypeScriptPythonSQLAPIsChatGPTClaudeLLM

Questions & Answers

Common questions about this position

What is the salary range for the GTM Engineer position?

The base salary range is $91,000 - $125,000 per year, which does not include bonus, equity, sales incentives, or other compensation. The actual salary depends on skills, experience, and work location.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What skills and experience are required for this role?

Requires 3+ years in GTM, RevOps, growth, or technical operations roles, technical fluency with tools like Clay, n8n, Zapier, Lovable, Bolt, TypeScript, Python, or SQL, exposure to sales workflows, and strong communication skills.

What is the company culture like at ActiveCampaign?

The role involves thriving in ambiguity, a hacker mentality for creative problem-solving, an experimental mindset for testing and iterating, and clear communication across teams, within an AI-first environment building smarter GTM systems.

What makes a strong candidate for the GTM Engineer role?

Strong candidates have 3+ years in GTM or RevOps, a bias toward commercial impact that helps close deals, technical curiosity with tools like Zapier or Python, comfort with ambiguity, and active interest in AI tools like ChatGPT.

ActiveCampaign

Customer experience automation platform for businesses

About ActiveCampaign

ActiveCampaign offers a platform that helps businesses automate and personalize their customer interactions by integrating sales, marketing, and customer service functions. The platform includes tools for email marketing, customer relationship management (CRM), and marketing automation, along with pre-built automation templates for quick setup. ActiveCampaign stands out from competitors by focusing on a wide range of industries and providing tailored automation solutions. The company's goal is to enhance customer engagement and support business growth through effective automation.

Chicago, IllinoisHeadquarters
2003Year Founded
$350.2MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Company Match
401(k) Retirement Plan
Mental Health Support
Professional Development Budget
Home Office Stipend
Sabbatical Leave

Risks

Increased competition from Mailchimp and Constant Contact may pressure pricing.
Integration with OneSignal raises potential data privacy concerns.
Expansion into new markets like Poland requires significant investment and resource management.

Differentiation

ActiveCampaign offers 800+ pre-built automation for diverse business needs.
The platform integrates sales, marketing, and customer service for seamless customer interactions.
ActiveCampaign HQ provides tailored solutions for franchise and multi-location businesses.

Upsides

Integration with OneSignal enhances push notification capabilities for better customer engagement.
New executive team members bring proven martech experience, driving strategic growth.
Expansion into Krakow taps into local technical expertise, strengthening global operations.

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