Technical Marketing Operations Manager at Verkada

San Mateo, California, United States

Verkada Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Physical Security, Cloud Security, SaaSIndustries

Requirements

  • (No specific requirements listed in the provided text)

Responsibilities

  • Serve as the operational backbone for 20+ demand generation marketers running multi-region campaigns
  • Own and optimize lead ingestion, enrichment, routing, and lifecycle management—ensuring sales receives high-quality leads, quickly and efficiently
  • Champion marketing ops best practices and scale-friendly infrastructure, driving adoption of tools and processes across the organization
  • Partner cross-functionally with sales, engineering, analytics, and brand to align campaign execution with business goals
  • Own everything from day-to-day campaign execution to scaling campaign operations for a fast-growing, multi-region team
  • Translate campaign requirements into scalable systems workflows, reducing manual steps and eliminating operational friction
  • Build infrastructure to support campaign performance monitoring, attribution, and insights via automation and reporting tools
  • Act as the go-to expert for tools like Marketo/Hubspot and Salesforce—supporting program setup, lead flows, integrations, and field mappings

Skills

Demand Generation
Lead Ingestion
Lead Enrichment
Lead Routing
Lifecycle Management
Marketing Operations
Cross-Functional Collaboration
Sales Operations
Analytics

Verkada

Provides integrated security solutions for enterprises

About Verkada

Verkada offers security solutions for businesses, focusing on hybrid cloud video surveillance, access control systems, and environmental sensors. Their video surveillance combines on-site cameras with cloud storage for secure and accessible monitoring, while the access control system provides insights into facility access. Verkada's products are designed to be easy to manage and scalable, making them suitable for large enterprises and institutions. The company aims to deliver comprehensive security management through hardware sales and subscription-based software services.

San Mateo, CaliforniaHeadquarters
2016Year Founded
$431.8MTotal Funding
SERIES_DCompany Stage
Enterprise Software, CybersecurityIndustries
1,001-5,000Employees

Benefits

Generous company paid medical, dental & vision insurance coverage
Unlimited paid time off & 11 companywide paid holidays
Wellness allowance
Commuter benefits
Healthy lunches and dinners provided daily
Paid parental leave policy & fertility benefits

Risks

Increased competition may pressure Verkada's market share and pricing strategies.
Rapid EMEA expansion could strain operational resources and lead to mismanagement.
Integration with multiple partners may introduce security vulnerabilities and challenges.

Differentiation

Verkada offers a unified platform integrating video, access, and environmental monitoring.
Their hybrid cloud model ensures secure, accessible video surveillance from anywhere.
Verkada's solutions are scalable, catering to enterprises of all sizes and sectors.

Upsides

Growing demand for cloud-based security in education boosts Verkada's market potential.
Integration with AI-driven analytics enhances security insights and customer value.
Rising interest from Fortune 500 companies strengthens Verkada's enterprise client base.

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