Senior Manager, Integrated Marketing - Healthcare Services

Employment Type: Full-time

Position Overview

Owens & Minor is seeking a strategic, results-oriented Senior Manager of Integrated Marketing to lead marketing efforts for its fast-growing Healthcare Services portfolio. This role oversees a high-performing team responsible for planning and executing multi-channel campaigns that position the company's solutions—including distribution, logistics, supplier management, kitting, and digital commerce—as essential tools to help healthcare providers and manufacturers deliver better care more efficiently.

Anticipated Salary Range: $102,060 - $125,000 per year, plus 15% Annual Incentive Plan (AIP) eligibility. Actual compensation may vary based on job-related factors such as experience, skills, education, and location.

Core Responsibilities

Strategic Leadership & Team Management

• Lead, mentor, and develop a team of Integrated Marketing Managers and Content Specialists focused on healthcare services.
• Provide strategic direction, aligning team efforts with broader marketing and business goals.
• Serve as primary operational support to the Sr. Director of Marketing, ensuring campaigns are executed efficiently and aligned with organizational strategy.
• Foster a collaborative, high-performance team culture while managing day-to-day operations.
• Offer leadership in internal and external discussions regarding program and budget realignment as needed.

Integrated Campaign Development & Execution

• Develop and execute full-funnel marketing strategies across digital, in-person, and traditional channels.
• Partner cross-functionally with Product, Sales, Customer Marketing, Operations, and Digital teams to ensure campaigns meet market needs and differentiate services.
• Collaborate with the Sr. Manager, Integrated Marketing, Products to maintain unified messaging across services and product marketing efforts.
• Lead campaign planning, ensuring timely execution, consistent branding, and alignment with customer needs.

Cross-Functional Collaboration & Vendor Management

• Serve as a key liaison across departments, ensuring alignment and communication throughout all campaign phases.
• Partner with Creative, Digital, Legal/Compliance, and Analytics teams to ensure integrated, compliant marketing execution.
• Manage external agencies and vendors, providing clear direction to ensure excellence in campaign development and adherence to brand standards.

Performance Management & Optimization

• Own marketing plans and budget for the healthcare services segment, including accurate forecasting and resource allocation.
• Monitor and analyze campaign performance, adjusting strategies to optimize ROI and overall impact.
• Conduct post-campaign reviews, sharing learnings and best practices to drive continuous improvement across the organization.

Compliance & Governance

• Ensure all marketing activities comply with healthcare industry regulations, safety standards, and corporate policies.
• Collaborate with compliance and legal teams to manage vendor contracts and regulatory requirements.

Qualifying Experience

• Bachelor’s degree in Marketing, Business, or a related field.
• 7+ years of experience in B2B integrated marketing.
• A focus on services and healthcare industry experience is strongly preferred.
• Proven success managing complex, multi-channel marketing campaigns.

Company Information

At Owens & Minor, we are a critical part of the healthcare process. As a Fortune 500 company with 350+ facilities across the US and 22,000 teammates in over 90 countries, we provide integrated technologies, products, and services across the full continuum of care. Customers—and their patients—are at the heart of what we do. Our mission is to empower our customers to advance healthcare, and our success starts with our teammates.

Owens & Minor Teammate Benefits:

• Medical, dental, and vision insurance, available on the first working day.
• 401(k) eligibility after one year of service.
• Employee stock purchase plan.
• Tuition reimbursement.