[Remote] Social Media Manager / Strategist at OLIVER Agency

Mumbai, Maharashtra, India

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, Digital AgencyIndustries

Requirements

Candidates must possess a minimum of 6 years of experience as a Copywriter at top-level agencies with a strong mainline background. Experience delivering large-scale campaigns for international and national brands is essential, along with a thorough understanding of content across multiple mediums. A deep understanding of the urban Gen Z audience, their language, and snackable content is required, as is a strong grasp of trends, insights, and pop culture. Prior experience writing for television spots is a must, alongside an in-depth understanding of social media platforms. Beneficial skills include knowledge of AI tools and the ability to learn them.

Responsibilities

The Social Media Manager/Strategist will be responsible for the conceptualization and execution of thematic and tactical campaigns across social, digital, and potentially ATL/BTL channels. They will create inspiring and exciting campaigns that go beyond client briefs to deliver tangible results, demonstrating expertise in storytelling and dramatization. This role involves understanding brand and creative strategy, creating and repurposing content for various uses, and thinking video, content, and editorial. Responsibilities also include optimizing social media content based on audience behavior, understanding social media insights, and working with analytics teams. The strategist will collaborate with internal teams to develop strong concepts, set the creative tone, and provide social support and consultation to cross-functional teams.

Skills

Social Media Strategy

Campaign Planning

Creative Strategy

Copywriting

Storytelling

Content Creation

Content Repurposing

Video Content

Pop Culture Awareness

Gen Z Audience Understanding

Trend Analysis

Social Media Optimization

Brand Strategy

Digital Marketing

ATL Marketing

BTL Marketing

OLIVER Agency

Creates customized in-house marketing agencies

About OLIVER Agency

OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.

151 Rosebery Ave, London EC1R 4AB, UKHeadquarters

2004Year Founded

M_AND_ACompany Stage

ConsultingIndustries

1,001-5,000Employees