[Remote] Brand Copywriter at Earnest

San Francisco, California, United States

Earnest Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial ServicesIndustries

Skills

Key technologies and capabilities for this role

CopywritingA/B testingData-driven optimizationCampaign collaborationContent creationConversion optimizationEngagement metricsCreative ideationBrand voice developmentDigital marketingWeb contentEmail marketingProduct marketing

Questions & Answers

Common questions about this position

What is the work location and arrangement for this role?

This is a hybrid position in the San Francisco Bay Area, requiring monthly travel to Oakland.

What is the salary for the Brand Copywriter position?

This information is not specified in the job description.

What skills and experience are required for this role?

Candidates need 3+ years of B2C copywriting experience, proven ability to translate complex topics into accessible content, experience with A/B testing and data-driven optimization, strong designer collaboration, and a portfolio showcasing diverse copy examples.

What is the company culture or mission at Earnest?

Earnest's mission is to make higher education accessible and affordable for everyone, building tools like private student loans, refinancing, and scholarships to help people control their financial future.

What makes a strong application for this Brand Copywriter role?

A strong candidate will have a portfolio showcasing diverse copy examples across web, digital marketing, email, and product, along with 3+ years of B2C copywriting experience and demonstrated skills in A/B testing, data optimization, and designer collaboration.

Earnest

Provides low-interest student and personal loans

About Earnest

Earnest provides financial services focused on student loan refinancing, private student loans, and personal loans. The company uses advanced data analysis and underwriting software to assess each client's financial situation, allowing them to offer low-interest rates tailored to individual needs. Clients can select flexible repayment plans that suit their financial circumstances, making it easier to manage their debt. Unlike many competitors, Earnest continuously adjusts its rates based on market conditions to remain competitive. The goal of Earnest is to help financially responsible individuals effectively manage their educational and personal debt.

San Francisco, CaliforniaHeadquarters
2013Year Founded
$123.5MTotal Funding
ACQUISITIONCompany Stage
Fintech, Financial ServicesIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Home Office Stipend
Phone/Internet Stipend
Tuition Reimbursement
Paid Vacation
Parental Leave
Company Equity

Risks

Increased competition from fintech startups could erode market share.
Rising interest rates may decrease demand for refinancing options.
Potential regulatory changes could increase operational costs.

Differentiation

Earnest uses data-driven underwriting beyond traditional credit scores.
Offers flexible repayment plans tailored to individual financial situations.
Maintains a digital-first approach for loan applications and management.

Upsides

Increased demand for digital financial services boosts Earnest's online platform.
Alternative credit scoring models support Earnest's data-driven approach.
Growing trend of student loan refinancing aligns with Earnest's core offerings.

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