[Remote] Senior Paid Social Strategist - Luxury Fashion Client at Coder

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Luxury Fashion, Digital Marketing, AdvertisingIndustries

Requirements

4+ years of proven experience in paid social media buying and planning, with some buying experience
Deep expertise across multiple paid social platforms (e.g., Meta, TikTok, Snapchat, Pinterest, LinkedIn, X)
Passion for beauty and/or luxury brands
Self-starter comfortable with a rapidly changing environment
People person who enjoys close relationships with team, partners, and clients
Enjoys being part of a larger team
Based in the Eastern Time Zone

Responsibilities

Develop full funnel paid social strategies aligning with client objectives, marketplace trends, and best practices
Establish and evolve clients’ paid social strategy, including Learning Agendas, A/B Testing, Pixel Tagging & Event Management, KPI/goal setting, and campaign/audience optimizations
Maintain understanding of newest paid social product offerings, trends, and provide critical perspective on updates for clients
Work with Client Strategy team to develop architecture and storytelling for media recommendations
Analyze multi-channel campaign performance for detailed insights, key learnings, and recommendations
Work with large datasets and translate into stories
Lead creation of decks for ad hoc requests and quarterly business reviews
Regularly attend in-person client meetings
Join partners and clients at events at least once a month
Foster strong relationships with platform reps for innovation, roadmap, and updates
Guide team brainstorms and vendor discussions for new ideas
Closely collaborate and mentor junior level client strategy team members
Own all aspects of paid social strategy, delivery, and reporting for client(s)
Support junior level social team members and collaborate with account team
Serve as thought leader and day-to-day expert for clients on social matters
Deliver foundational strategies and innovation in strategic frameworks, media plans, and campaign builds
Provide team with resources to meet and surpass client goals
Lead media planning and presentation development
Spearhead optimizations and reporting
Possess strong presentation skills for executive level clients

Skills

Key technologies and capabilities for this role

Paid Social StrategyMedia PlanningCampaign BuildsOptimizationsReportingPresentation SkillsFull Funnel MarketingClient StrategyTeam LeadershipSocial Platforms

Coder

Cloud-based platform for software development

About Coder

Coder.com provides a cloud-based platform for software development teams, allowing them to shift their work from local computers to cloud servers. This platform streamlines the onboarding process for developers, enabling them to quickly build, test, and compile code using the resources of the cloud. Coder.com prioritizes data security by ensuring that source code and data are kept secure behind the client's firewall, making it an appealing choice for businesses that value both security and efficiency. Unlike many competitors, Coder.com focuses specifically on serving software development teams and enterprises, offering a subscription-based model with tiered pricing plans that cater to different usage levels and features. The goal of Coder.com is to enhance the development process for teams by leveraging cloud infrastructure.

Austin, TexasHeadquarters

2017Year Founded

$75.8MTotal Funding

SERIES_BCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

201-500Employees

Benefits

Medical, dental, & vision

401k with 4% match

Parental leave

$250 Health & wellness monthly stipend

Flexible PTO

Remote work option

Flexible schedule

Risks

Competition from GitHub Codespaces could impact Coder's market share and growth.

Healthcare sector's cybersecurity challenges may deter adoption of cloud solutions.

Pressure from investors for rapid growth may lead to strategic missteps.

Differentiation

Coder offers a secure cloud-based platform for development teams to offload work.

The platform ensures source code and data remain secure behind the client's firewall.

Coder's subscription model provides tiered pricing plans based on usage and features.

Upsides

Recent $35M funding allows expansion of open-source footprint and cloud environments.

Premium plan introduction could attract high-value clients, enhancing revenue streams.

Support for Microsoft Dev Containers enhances user satisfaction and broadens user base.

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