Senior Product Marketing Manager at Stellar Development Foundation

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Blockchain, FintechIndustries

Requirements

8+ years in product marketing and GTM strategy, with B2B experience in payments, banking, fintech, and/or blockchain industries
The ability to distill complex information into understandable, actionable, persuasive messages and strategies
Experience in generating qualitative and quantitative insights and using those to inform product and marketing strategies
Strong leadership skills and the ability to lead a cross-functional team from idea inception through completion

Responsibilities

Be the subject matter expert on our prospective markets, customer segments, and the competitive landscape, using the voice of the customer to inform growth strategies and GTM plans
Own and develop the positioning, value propositions, and messaging for new and existing solutions built on the Stellar network
Plan and lead new product and partner launches – rallying cross-functional teams around a unified message, audience, and GTM strategy to ensure alignment across teams and channels
Partner with our business development team to understand partner needs, and create high-impact enablement materials that drive deal velocity (i.e. pitch decks, one-pagers)
Partner with marketing and communications teams to bring Stellar payments/wallets/ramps stories to life through events, integrated marketing campaigns, and thought leadership initiatives
Produce a steady-stream of content that aligns to priority use cases and demonstrate real business results (i.e. case studies, blog posts, explainer videos)

Skills

Product Marketing

GTM Strategy

Messaging

Positioning

Product Launches

Pitch Decks

One-Pagers

Case Studies

Blog Posts

Explainer Videos

Blockchain

Payments

Wallets

Ramps

Stellar Development Foundation

Nonprofit providing open-source financial access

About Stellar Development Foundation

Stellar Development Foundation focuses on creating an open financial platform that allows users to send, save, and receive money with low fees. The platform uses blockchain technology to ensure that transactions are secure and transparent. Unlike many traditional financial services, Stellar aims to make financial access available to everyone, including individuals and businesses, regardless of their location. The foundation generates revenue through transaction fees and partnerships with financial institutions, which helps support its mission of promoting financial inclusion and reducing barriers to accessing financial services.

San Francisco, CaliforniaHeadquarters

2014Year Founded

$2.9MTotal Funding

SEEDCompany Stage

Fintech, Social Impact, Crypto & Web3Industries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

Flexible Work Hours

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

401(k) Company Match

401(k) Retirement Plan

Gym Membership

Family Planning Benefits

Fertility Treatment Support

Wellness Program

Professional Development Budget

Conference Attendance Budget

Commuter Benefits

Phone/Internet Stipend

Home Office Stipend

Risks

Competition from new platforms like Lens by Avara could divert resources from Stellar.

Huma Finance's protocol on Solana threatens Stellar's on-chain payment solutions market share.

Emerging crypto projects like FXGuys may dilute Stellar's market and growth potential.

Differentiation

Stellar offers a decentralized, fast, and scalable network for financial services.

The Foundation supports equitable access to the global financial system via blockchain.

Stellar's open-source platform allows minimal fees and secure transactions globally.

Upsides

Stellar's partnership with Félix and Bitso enhances cross-border remittances for Latino immigrants.

Akuna Wallet in Ghana showcases Stellar's commitment to financial inclusion in Africa.

Stellar's membership in Linux Foundation Decentralized Trust strengthens its decentralized tech position.

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