Binance

Business Growth Manager

Latin America

Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

Candidates must possess a minimum of 5 years of proven experience in product growth or digital marketing within the payment, technology, fintech, or crypto industries. Demonstrated familiarity with financial product growth in LATAM and at least one other major region is required. Strong business acumen, excellent problem-solving and analytical capabilities, and exceptional organizational skills are essential. Bilingual proficiency in English and either Spanish or Portuguese is necessary for effective communication with international partners and stakeholders. A solid understanding of crypto products and the exchange ecosystem is also required.

Responsibilities

The Business Growth Manager will be responsible for driving business growth in key regions, particularly LATAM, by optimizing acquisition channels and enhancing conversion rates. This role involves leading the launch of new partnerships and features to maximize market awareness through various digital marketing channels. The manager will identify regional growth opportunities, develop strategic plans, and execute them to meet business objectives. Additionally, they will collaborate with and maintain strong relationships with internal and external stakeholders to achieve shared goals.

Skills

Binance

Cryptocurrency exchange for trading and earning

About Binance

Binance is a cryptocurrency exchange platform where users can buy, sell, and trade a variety of cryptocurrencies, including Bitcoin and Ethereum. It offers multiple trading options such as Spot, Margin, and Futures markets, along with a peer-to-peer service for direct transactions. Users can also earn interest on their crypto holdings through Binance Earn and trade NFTs in its marketplace. Binance stands out as the largest crypto exchange by trade volume, aiming to provide comprehensive services for both new and experienced traders.

Valletta, MaltaHeadquarters
2017Year Founded
$9.7MTotal Funding
SERIES_ACompany Stage
Crypto & Web3, Financial ServicesIndustries
5,001-10,000Employees

Benefits

Competitive salary
Option to be paid in crypto
Health insurance
Flexible working hours
Remote work for many roles
Company sponsored holidays
Learning and development programs
Free language classes
Relocation support
International transfers mid-career

Risks

Regulatory scrutiny in the U.S. could impact Binance's operations and reputation.
Allegations of internal misconduct may lead to legal complications for Binance.
Expansion into new markets like Brazil poses integration and compliance challenges.

Differentiation

Binance offers a comprehensive range of crypto services, including trading and NFTs.
It is the largest crypto exchange by trade volume, serving over 166 million users.
Binance provides unique products like Binance Earn and a Launchpad for new tokens.

Upsides

Binance benefits from the growing popularity of crypto staking and yield farming.
Increased interest in Layer 2 solutions could boost Binance's trading volume.
Stablecoin adoption for cross-border transactions may increase Binance's trading volumes.

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