OpenX

Principal Product Manager

United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Ad TechnologyIndustries

Company at a Glance

OpenX is focused on unleashing the full economic potential of digital media companies. We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.

At OpenX, we have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and we are constantly on the lookout for thoughtful, creative executors who are as fascinated as we are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.

We are looking for a US-based Principal Product Manager to join the OpenX product team. They will own the creation and maintenance of the product backlog, define requirements, track KPIs, and lead every aspect of the product development lifecycle. Critical to success in this role will be building and maintaining communication loops between engineering teams, customers, stakeholders, marketing, project management, and commercial teams across time zones.

The ideal candidate is a person who takes ownership, dives deep into topics, and thinks independently. Lastly, this person knows how to succeed in a startup environment and is always willing to roll up their sleeves to get the job done.

Key Responsibilities

  • Develop and execute a product roadmap with little oversight and prescriptive direction for an emerging and innovative area of the product suite
  • Be the product owner for your scrum team, including driving all scrum ceremonies, writing user stories, maintaining a prioritized backlog, and specifying features with your development team
  • Continually manage and iterate upon products after the initial launch, as well as existing solutions within this product area
  • Define experiments to validate new product ideas and/or launches
  • Establish metrics to measure effectiveness and drive improvements
  • Cultivate and continually nurture trusting relationships with all key internal and external stakeholders to maintain alignment and constant communication loops
  • Stay abreast of market trends to identify opportunities for improvement and incorporate new product features on an ongoing basis
  • Be the voice of the customer in all internal conversations and use it to drive key decisions
  • Provide source data and messaging for all marketing activities
  • Independently drive the end-to-end GTM for product/feature launches, including assembly of the GTM team

Required Qualifications

  • 10+ years of Product Management experience
  • 4+ years working in product in adtech with both a deep and broad understanding of the competitive landscape and customer needs across publishers, advertisers, data providers, and DSPs
  • Extremely strong written and verbal communication skills, including to simplify complex topics for a diverse set of stakeholders (exec, engineering, marketing, sales, etc.)
  • Ability to maintain consistent and genuine empathy for customers, key stakeholders, and teammates
  • Highly analytical with a comfort in using data to make decisions
  • Insatiable curiosity about customer problems, our competition, and the industry at-large
  • Proven ability to deliver zero-to-one products with high-impact
  • Experience working directly with data science and products that utilize AI and/or machine learning.

Desired Qualifications

  • Experience working at a DSP in a product or technical role
  • Experience and knowledge of CTV, especially advertiser needs within CTV

Compensation

$180,000 - $201,000 a year

Pursuant to any state, local ordinance, or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

OpenX is committed to fair and equitable compensation practices. For all applicants, the base salary range is noted above, per year + b

Skills

Product Roadmap Development
Product Backlog Management
User Story Writing
KPI Tracking
Product Development Lifecycle
Scrum Ceremonies
Experiment Design
Metrics Establishment
Market Design
Technical Innovation
Digital Advertising
Product Ownership

OpenX

Programmatic advertising platform for digital inventory

About OpenX

OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.

Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees

Benefits

Professional Development Budget

Risks

Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.

Differentiation

OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.

Upsides

OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.

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