[Remote] Senior Paid Ads Specialist at Landed

Philippines

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Advertising, Marketing & AdvertisingIndustries

Skills

Key technologies and capabilities for this role

Paid AdvertisingMeta (Facebook, Instagram)Google AdsYouTubeTikTokLinkedInCampaign StrategyBudget OptimizationGoogle AnalyticsHubSpotA/B TestingData AnalysisPerformance TrackingCreative CollaborationCommunication Skills

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a remote position.

What is the salary for this Senior Paid Ads Specialist role?

This information is not specified in the job description.

What experience and skills are required for this role?

Candidates need at least 4 years of experience in paid advertising, deep expertise in Meta, Google Ads, YouTube, TikTok, and LinkedIn platforms, ability to manage ad spends over $100,000 monthly, strong analytical skills with tools like Google Analytics and HubSpot, and excellent communication skills.

What type of collaboration is expected in this role?

The role involves cross-functional collaboration with internal teams, creative teams, clients, and external partners, as well as clear communication on performance.

What makes a strong candidate for this Senior Paid Ads Specialist position?

A strong candidate has at least 4 years of paid ads experience, proven expertise across Meta, Google Ads, YouTube, TikTok, and LinkedIn, success managing large ad budgets over $100,000 monthly, strong analytics with Google Analytics and HubSpot, and excellent communication for team collaboration.

Landed

Down payment assistance for educators' homeownership

About Landed

Landed helps essential professionals, especially educators, achieve homeownership by providing down payment assistance and homebuying support. Their main service is a shared equity down payment program that allows educators to reach a 20% down payment on a home without income restrictions, making it easier for them to buy homes. Landed partners with schools, real estate agents, and community organizations to offer free homebuying education, competitive property reviews, and personalized support from experts. Unlike other companies, Landed focuses specifically on educators and essential professionals, addressing their unique needs for affordable housing. The goal is to build financial security for educators and strengthen communities by enabling them to live near their workplaces.

San Francisco, CaliforniaHeadquarters

2015Year Founded

$56.7MTotal Funding

SERIES_BCompany Stage

Social Impact, Financial Services, Real EstateIndustries

1-10Employees

Risks

Rising interest rates could reduce demand for Landed's homeownership services.

Increased competition from other proptech companies may erode Landed's market share.

Potential regulatory changes could affect the viability of Landed's shared equity program.

Differentiation

Landed focuses on essential professionals, particularly educators, for homeownership assistance.

The company offers a unique shared equity down payment program without income restrictions.

Landed partners with educational institutions to extend its reach and impact.

Upsides

Landed raised $31 million in Series B funding to expand its services.

The rise of digital mortgage platforms aligns with Landed's tech-savvy educator clientele.

Growing ESG investing trends provide more funding opportunities for mission-driven companies like Landed.

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