[Remote] Director, Paid Media Strategy (Franchise) at Wpromote

United States

Wpromote Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Deep understanding of client businesses, industries, and competition
  • Ability to spearhead planning and strategy sessions with clients
  • Strong analytical and problem-solving skills
  • Experience with cross-channel media strategies across multiple media channels
  • Ability to develop media mix, budget allocation, audience application, creative strategy, and KPI development

Responsibilities

  • Developing a deep understanding of client businesses, industries, and competition
  • Spearheading planning and strategy sessions with clients to understand KPIs, business goals, and marketing goals
  • Driving the development of cross-channel media strategies across multiple media channels
  • Collaborating with channel teams to bring strategies to life
  • Building and maintaining strong client relationships with Client Services
  • Setting the strategic vision across paid media channels
  • Working closely with channel teams and Client Services to ensure successful implementation of strategies

Skills

Wpromote

Digital marketing agency for business growth

About Wpromote

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, they focus on delivering measurable results that directly impact their clients' revenue. The goal of Wpromote is to provide customized marketing solutions that drive significant growth for businesses of all sizes.

El Segundo, CaliforniaHeadquarters
2001Year Founded
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, ConsultingIndustries
501-1,000Employees

Benefits

Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
401(k) Company Match
Medical Insurance
Dental Insurance
Vision Insurance
Life Insurance
Pet Insurance
Short Term Disability insurance

Risks

AI-driven marketing tools may outpace Wpromote's current offerings.
Data privacy regulations could strain resources and impact profitability.
Shift towards in-house marketing teams may reduce demand for Wpromote's services.

Differentiation

Wpromote offers a unique blend of paid media and SEO strategies.
Their proprietary Polaris platform provides a competitive edge in social media marketing.
Wpromote's data-driven approach tailors marketing efforts to client-specific goals.

Upsides

Wpromote's Creative Accelerator shows a 91% ROAS lift in beta tests.
Partnership with PubMatic enhances transparency and efficiency in media buying.
Recognition as a top digital agency boosts talent acquisition and retention.

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