Senior Marketing Planning and Operations Manager at Adobe

San Francisco, California, United States

Adobe Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
TechnologyIndustries

Requirements

  • Bachelor’s degree or equivalent experience. Master's degree in economics, finance, business or equivalent experience is preferred
  • 12 - 15 years of relevant marketing operations, planning, finance and business operations experience in the software/technology sector
  • Proven ability to drive marketing planning and experience managing large-scale marketing budgets, with a focus on data driven decision-making
  • Strong business insight and in-depth understanding of marketing performance metrics
  • Excellent business partner management, presentation skills and broad execution capabilities
  • Self-starter who can handle sophisticated tasks and develop new strategies and ways of approaching business challenges
  • Strong communication & customer management skills with ability to influence/drive decision making across cross-functional teams
  • Problem solver who can challenge the status quo and drive new ways of thinking across the organization
  • Embraces accountability, customer-centricity, and fosters a collaborative team culture
  • High level of proficiency in Microsoft Office (Excel, Powerpoint) and experience in reporting/visualization tools

Responsibilities

  • Partner with Business Leads and drive strategic marketing and financial planning for the year. Review spend, analyze spend performance and make decisions on budget allocations
  • Partner closely with Marketing, Sales, Operations and Finance counterparts to continually improve & enhance planning and reporting capabilities and processes
  • Be a trusted business partner and work cross-functionally with key business leaders to identify appropriate metrics to measure and evaluate business performance
  • Own mid-quarter and quarter-end budget reporting, and support business leaders in telling the “Why” behind spend and performance
  • Work with marketing, operations and sales teams to ensure that marketing campaigns and programs are driven efficiently and aligned with overall business goals
  • In addition to marketing planning and investments allocation, build and support leadership meetings, ensure the running of smooth and regular operating cadence and program manage key initiatives
  • Work closely with Data Science and Analytics team to build dashboards to track business performance across Adobe Express business
  • Drive analyses and deliver insights to business leaders to impact strategic decisions
  • Support the team with ad-hoc projects as they arise

Skills

Marketing Planning
Financial Planning
Budget Management
Spend Analysis
Data Analytics
Dashboards
Reporting
Strategic Analysis
Cross-Functional Collaboration

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters
1994Year Founded
$668.9MTotal Funding
IPOCompany Stage
Consumer Software, Enterprise Software, DesignIndustries
10,001+Employees

Benefits

Company Equity
401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.
Open-source alternatives may attract users away from Adobe's subscription model.
Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.
Adobe's subscription model includes special pricing for students, teachers, and businesses.
Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.
Remote work boosts demand for Adobe's cloud-based document management solutions.
AR's popularity in marketing benefits Adobe's 3D and AR tools.

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