[Remote] Senior Product Marketing Manager | Compensation and Workforce Planning Solutions at Deel

United States

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

7+ years of proven experience in product marketing in SaaS, ideally in payroll/HR tech
Strong understanding of domestic payroll processes and compliance requirements is a plus
Exceptional skills in positioning, storytelling, and go-to-market execution
Experience working with Lifecycle marketing teams
Data-driven mindset with the ability to analyze metrics and optimize campaigns
Excellent communication, presentation, and project management skills
Experience collaborating with cross-functional teams

Responsibilities

Develop and execute go-to-market strategies for Deel HR products to support revenue and growth targets
Identify market opportunities and customer segments to drive product adoption
Craft clear, compelling, and differentiated messaging for HRIS emphasizing its value in compliance, efficiency, and employee satisfaction
Collaborate with Product and Sales teams to align positioning with customer needs and competitive insights
Partner with Marketing and Growth teams to design multi-channel campaigns that generate demand and nurture prospects through the funnel
Measure and optimize campaign performance to ensure ROI
Create enablement materials, including pitch decks, one-pagers, and case studies, to equip sales teams with tools to close deals
Train sales teams on product features, benefits, and competitive differentiation
Conduct competitive analysis and customer research to inform product improvements and positioning
Track market trends and provide actionable insights to the Product team
Work closely with Product, Growth, Sales, and Customer Success teams to align strategies and initiatives
Advocate for customer needs and feedback in product development discussions

Skills

Deel

HR platform for managing global workforces

About Deel

Deel provides a platform that helps businesses manage their international workforces more easily. It offers a range of services including payroll processing, compliance monitoring, and immigration support, all integrated into one system. This allows companies to handle various HR functions from a single platform, which is especially useful for those with employees in different countries. Deel stands out from its competitors by combining multiple HR services into one cohesive solution, making it simpler for businesses to operate globally. The goal of Deel is to streamline the management of global teams, ensuring that companies can focus on their core operations while staying compliant with local laws and regulations.

San Francisco, CaliforniaHeadquarters

2019Year Founded

$660.4MTotal Funding

LATE_VCCompany Stage

Data & Analytics, Consulting, Enterprise SoftwareIndustries

5,001-10,000Employees

Benefits

Remote Work Options

Stock Options

Risks

Rapid expansion may lead to integration challenges and cultural misalignment.

Exclusion from Rippling's tender offer could affect Deel's talent acquisition.

Zellis' AI-powered platform may intensify competition in the UK and Ireland.

Differentiation

Deel integrates contracts, payments, and taxes into a single interface.

Deel offers comprehensive HR solutions for managing international workforces.

Deel's platform supports local payroll processing and compliance monitoring.

Upsides

Deel's acquisition of Assemble enhances its HR platform capabilities.

Partnership with dLocal expands Deel's reach to 15 new countries.

Deel's $650 million funding highlights strong market position and growth potential.

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