Senior Marketing Associate, Digital Health at Baxter International

Raleigh, North Carolina, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medical Devices, Digital HealthIndustries

Skills

Key technologies and capabilities for this role

MarketingMarket ResearchStrategic PlanningHealthcareDigital MarketingPatient-Centric MarketingBusiness CommunicationCritical Thinking

Questions & Answers

Common questions about this position

What is the salary for the Senior Marketing Associate position?

This information is not specified in the job description.

Is this a remote position or what is the location requirement?

This information is not specified in the job description.

What key skills are needed for this Senior Marketing Associate role?

Key skills include research and marketplace knowledge, planning and implementing ideas, critical thinking, strong communication, curiosity, active listening, and a competitive drive to achieve results.

What is the company culture like at Baxter?

Baxter fosters a purpose-driven culture where employees feel connected to a mission of saving and sustaining lives, operate as one passionate team focused on patients and business success, and enjoy collaboration, supportive leadership, and development opportunities.

What makes a strong candidate for this role?

Strong candidates have ideas grounded in research and market knowledge, excel at planning and execution, think critically, communicate effectively, show curiosity and active listening, and demonstrate a competitive drive as great teammates.

Baxter International

Provides essential medical products and services

About Baxter International

Baxter International provides a wide range of medical products and services essential for healthcare. The company operates in several areas, including critical care, hospital care, nutritional care, renal care, and surgical care. Its products are used in various settings, from emergency rooms to home healthcare, helping to meet the needs of patients and healthcare professionals. Baxter develops, manufactures, and distributes medical devices, pharmaceuticals, and biotechnology products, generating revenue through sales to healthcare providers and institutions. A key aspect that sets Baxter apart from competitors is its recent acquisition of Hillrom, which enhances its ability to offer comprehensive healthcare solutions. The company's goal is to improve care outcomes and increase access to healthcare through continuous innovation and a focus on patient needs.

Deerfield, IllinoisHeadquarters

1931Year Founded

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

Paid Vacation

Paid Parental Leave

401(k) Retirement Plan

401(k) Company Match

Employee Stock Purchase Plan

Commuter Benefits

Mental Health Support

Risks

Needle-free injection technology could disrupt Baxter's traditional injection-based therapies.

Shift to home healthcare may require Baxter to adapt its product offerings.

Growing digital health importance necessitates further investment from Baxter to stay competitive.

Differentiation

Baxter's acquisition of Hillrom enhances its comprehensive healthcare solutions portfolio.

Strong focus on patient-centric innovation sets Baxter apart in the healthcare industry.

Baxter's partnerships, like with Ayogo, leverage digital health for improved patient outcomes.

Upsides

Baxter's investment in Medically Home aligns with the growing home healthcare market.

Rising demand for personalized medicine offers Baxter opportunities for targeted therapies.

Expansion in telehealth supports Baxter's integrated healthcare solutions strategy.

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