Senior Director, B2B Media Strategy

The Senior Director of B2B Media Strategy will lead enterprise and growth-stage clients in developing and executing media strategies. This includes optimizing the media mix, audience segmentation, creative alignment, and measurement through advanced B2B martech, adtech, and datatech. The role involves operational consulting to design scalable martech, adtech, and datatech solutions using proven frameworks. Additionally, responsibilities include deploying tactics to accelerate impression-to-revenue velocity and ensuring messaging alignment to move accounts through the pipeline to closed-won revenue. Collaboration with channel specialists, client services, and analytics teams, as well as direct engagement with client sales and marketing leaders, is a key part of the job.