Senior Digital Experience Stategist

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Artificial Intelligence, Biotechnology, Data & AnalyticsIndustries

Requirements

The ideal candidate possesses 5-7 years of experience in digital experience strategy with a focus on optimizing B2B buyer journeys for inbound conversions. Proficiency in content management systems like WordPress or Webflow, and demonstrated experience leveraging AI and automation for personalized digital experiences are essential. A strong track record of using analytics tools such as Google Analytics, Optimizely, 6Sense, and HubSpot to drive project decisions, coupled with proven success in cross-functional leadership and project management, is required. A customer-centric focus and a deep understanding of B2B enterprise buyer needs are also critical.

Responsibilities

This role involves shaping and enhancing the B2B enterprise buyer's digital path from initial touchpoint to conversion, and leading the integration of AI-driven personalization, content recommendations, and intelligent features for superior user experiences. The strategist will drive inbound pipeline growth by optimizing website and landing pages to attract and convert high-value prospects, and utilize insights from analytics and AI to inform decisions and prioritize projects. Key responsibilities include leading the integration of AI-driven personalization, collaborating with Marketing, Sales, and Product teams to align digital initiatives with business goals, and proactively owning and executing complex web projects from planning to successful implementation and optimization.

Skills

Digital Experience Strategy

Website Optimization

Landing Page Optimization

AI Personalization

A/B/n Testing

Content Optimization

B2B Marketing

Inbound Marketing

Data Analysis

Customer Advocacy

Digital Marketing

Dataminr

Real-time AI for risk detection and alerts

About Dataminr

Dataminr leverages artificial intelligence to detect early signs of significant events and emerging risks from publicly available data in real-time. Its platform provides insights to businesses, public sector organizations, and newsrooms, helping them respond proactively to potential threats and uncover stories before they become mainstream. The technology utilizes deep learning and multi-modal AI fusion to enhance event detection accuracy by analyzing various data types together. Dataminr operates on a business-to-business model and aims to empower organizations to effectively manage risks and respond to high-impact events.

New York City, New YorkHeadquarters

2009Year Founded

$1,023.3MTotal Funding

SERIES_FCompany Stage

Data & Analytics, AI & Machine LearningIndustries

501-1,000Employees

Risks

Complex maritime environments may challenge Dataminr's integration with Windward's platform.

New CEO Brian Gumbel may introduce strategic shifts disrupting current operations.

ReGenAI's launch may face scrutiny over data privacy and ethical concerns.

Differentiation

Dataminr uses deep learning and multi-modal AI fusion for accurate event detection.

The platform provides real-time alerts from diverse sources, including social media and the dark web.

Dataminr's ReGenAI regenerates textual descriptions in real-time, enhancing AI innovation.

Upsides

Partnership with Windward enhances maritime industry response to complex global events.

Growing cybersecurity importance boosts Dataminr's relevance through Stratascale partnership.

Murali Nemani's appointment as CMO is expected to accelerate market expansion.

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