Dapper Labs

Senior Crypto/ AI Producer, Miquela

Canada, Kentucky, United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Cryptocurrency, Blockchain, Web3, NFTs, AI, Digital MediaIndustries

Position Overview

  • Location Type: Remote
  • Job Type: Full-time
  • Salary: (Not provided)

This role is for a visionary and execution-focused Producer to lead the evolution of Lil Miquela into a powerful presence at the intersection of AI, crypto, and culture. You’ll own the strategic roadmap that positions Lil Miquela as a Web3-native influencer and thought leader, while preserving the voice and spirit that’s made her a cultural icon.

Responsibilities

  • Brand Strategy Development: Create a comprehensive strategy to evolve Lil Miquela’s brand into a leading AI and crypto-focused influencer. Establish her as a trusted voice, while preserving her unique identity.
  • Community Engagement: Engage with the crypto community across social platforms, forums, and events. Lead discussions on trends such as NFTs, DeFi, blockchain, and AI’s role in the crypto ecosystem.
  • Partnerships & Sponsorships: Identify and negotiate collaborations and sponsorships with blockchain companies, crypto platforms, NFT projects, and other Web3 initiatives. Develop joint ventures that will drive brand awareness and viral growth.
  • Data Analysis & Optimization: Track performance across multiple social platforms and crypto-related initiatives, adjusting strategies based on engagement data, audience insights, and industry trends.
  • Public Relations & Thought Leadership: Position Lil Miquela as a thought leader in the space by securing interviews, podcast features, and speaking engagements at key crypto-related events.
  • Trendspotting & Innovation: Stay up to date with the latest in AI, crypto, blockchain, and Web3 technologies. Experiment with new formats, virtual events, and emerging trends to keep Lil Miquela’s content fresh and engaging.

Requirements

  • Crypto Knowledge: A strong understanding of cryptocurrency, blockchain technology, Web3, NFTs, DeFi, and AI.
  • Creativity: Ability to think outside the box and develop unique campaigns that resonate with both traditional influencer audiences and the crypto community.
  • Communication Skills: Strong writing, speaking, and interpersonal communication skills. Must be able to craft messages that resonate with both general audiences and niche tech communities.
  • Passion: Passion for both digital culture and cryptocurrency. A self-starter with a forward-thinking, creative mindset.
  • Founder mentality

Company Information

Dapper Labs is the world's leading consumer crypto studio. They focus on the intersection of blockchain and gaming. Their flagship projects include CryptoKitties, Disney Pinnacle, NBA Top Shot, and NFL All Day, blockchain-based digital collectibles platforms.

Skills

Cryptocurrency
Blockchain
Web3
NFTs
DeFi
AI
Community Engagement
Partnership Negotiation
Data Analysis
Public Relations
Trendspotting
Content Strategy

Dapper Labs

Creates blockchain-based digital collectibles and games

About Dapper Labs

Dapper Labs creates digital experiences using blockchain technology, focusing on digital collectibles and gaming. Their products allow users to collect, trade, and interact with unique digital assets. Notable offerings include CryptoKitties, where users breed digital cats, and Cheeze Wizards, a battle royale game. They also partnered with LaLiga for LaLiga Golazos, a platform for football fans to collect digital memorabilia, and Disney Pinnacle, which features digital pin trading for Disney fans. Dapper Labs generates revenue through direct sales of digital assets and transaction fees from trades, fostering an active community. The company prioritizes security and decentralization, ensuring users truly own their digital assets, while also supporting the professional growth of its team. Dapper Labs aims to blend blockchain technology with digital entertainment, providing unique experiences for collectors and gamers.

Vancouver, CanadaHeadquarters
2018Year Founded
$602.5MTotal Funding
LATE_VCCompany Stage
Crypto & Web3, Entertainment, GamingIndustries
51-200Employees

Benefits

Active Professional Development
Leadership Opportunities
Speaker Travel Budget
Flexible Parental Leave Policies
Flexible Time Off & Remote Work Policy
Commuter Reimbursement
Holistic Initiatives
Fitness Reimbursements
Expanded Insurance
“Live-the-Brand” Products
Top-Line Equipment
Company-Paid Phone Plan
Zen Workspace
Staying Together

Risks

A $4 million settlement indicates potential legal vulnerabilities in Dapper Labs' business model.
Intensifying competition in the NFT market could challenge Dapper Labs' market position.
Reliance on major franchise partnerships poses risks if these are not renewed.

Differentiation

Dapper Labs pioneered blockchain-based digital collectibles with products like CryptoKitties and NBA Top Shot.
The company collaborates with major franchises like Disney and the NFL for unique digital experiences.
Dapper Labs emphasizes user ownership and security in its blockchain technology offerings.

Upsides

Dapper Labs is Canada's top unicorn, valued at over $7.6 billion as of 2023.
Partnerships with Disney and NFL expand Dapper Labs' reach in digital collectibles.
Investor confidence is strong, with $13.5 million raised in a recent equity offering.

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