Staff Data Scientist | Modeling
MachinifyFull Time
Expert & Leadership (9+ years)
Key technologies and capabilities for this role
Common questions about this position
The role is based remotely, but if you live within a 50-mile radius of an office in Atlanta, Austin, Detroit, Warren, or Mountain View, you are expected to report to that location three times a week at minimum.
This information is not specified in the job description.
The role requires deep technical expertise in Media Mix Modeling (MMM), hands-on experience developing custom econometrics and statistical models to quantify media impacts, and knowledge of media channels like Linear/Addressable TV, Online Display, Paid Search, and Social, including ROAS lift measurement.
The role involves working closely with GM brand stakeholders to ensure business acceptance of methods, objective performance evaluation, and effective media activation that drives sales.
A strong candidate is a fully qualified individual contributor with complete knowledge of marketing analytics, advanced analytical and problem-solving skills, ability to work independently with minimal guidance, and experience persuading senior stakeholders using data-driven insights.
Designs, manufactures, and sells vehicles
General Motors designs, manufactures, and sells vehicles and vehicle parts, catering to individual consumers, businesses, and government entities. The company operates in both traditional internal combustion engine vehicles and the growing electric vehicle (EV) market, generating revenue through vehicle sales and financing services. GM stands out from competitors with its commitment to community service, sustainability, and diversity, as evidenced by a majority female Board of Directors. The company's goal is to balance traditional automotive manufacturing with technological advancements in electric and autonomous vehicles.