[Remote] Principal Data Scientist, Marketing Measurement at Northbeam

Remote

Northbeam Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing Technology, eCommerce, Data & AnalyticsIndustries

Skills

Key technologies and capabilities for this role

Attribution ModelingStatistical InferenceExperiment DesignAI ModelsData ScienceMachine LearningData QualityModel ValidationMarketing MeasurementPythonSQL

Questions & Answers

Common questions about this position

Is this role remote or does it require office work?

Northbeam is a remote-friendly company with offices in San Francisco and Los Angeles.

What experience level is required for this Principal Data Scientist role?

The role requires 8+ years in data science or ML engineering roles and a PhD (or equivalent experience) in statistics, econometrics, machine learning, or a related quantitative field.

What technical skills are needed for this position?

Candidates need proficiency in Python/R/SQL and modern data platforms like BigQuery or Snowflake, along with familiarity with MLOps practices.

What salary or compensation does this role offer?

This information is not specified in the job description.

What makes a strong candidate for this Principal Data Scientist position?

Strong candidates have proven experience in attribution modeling, causal inference, experimental design, building large-scale A/B testing infrastructure, and deploying statistical/ML models at scale.

Northbeam

Marketing intelligence platform for advertisers

About Northbeam

Northbeam is a marketing intelligence platform that helps businesses optimize their advertising budgets and improve performance, specifically targeting brands that spend over $250,000 monthly on ads. It combines Multi-Touch Attribution (MTA) to track customer interactions and Media Mix Modeling (MMM) to analyze the effectiveness of various marketing channels. Northbeam operates on a subscription-based model with custom pricing, offering personalized support to clients. The goal is to enable large-scale advertisers to make data-driven decisions and maximize the effectiveness of their marketing strategies.

San Francisco, CaliforniaHeadquarters
2019Year Founded
$14.6MTotal Funding
SERIES_ACompany Stage
Data & Analytics, Consulting, Consumer GoodsIndustries
51-200Employees

Benefits

Equity package
Generous base salary
Healthcare Benefits (medical, dental, vision)
Travel to meet with the team
Flexible Paid Time Off
Paid Holidays

Risks

Emerging competitors offer similar features at lower costs, threatening Northbeam's market share.
Privacy regulations like CCPA may increase Northbeam's operational costs.
Economic downturns could reduce advertising budgets, impacting Northbeam's revenue growth.

Differentiation

Northbeam integrates Multi-Touch Attribution and Media Mix Modeling in one platform.
The platform offers personalized support with a Customer Success Manager and Media Strategist.
Northbeam's machine learning models enhance data-driven marketing strategies without third-party cookies.

Upsides

Northbeam raised $19.6M to expand and accelerate product development in 2023.
The platform's AI-driven predictive analytics align with rising trends in marketing.
Growing ecommerce and DTC brands create opportunities for Northbeam's international expansion.

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