Senior Creative Producer
Vanta$147,000 - $173,000/year
Full Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Health & Fitness, Digital Marketing, Creative ServicesIndustries
Requirements
Candidates should have a minimum of 3 years of relevant experience as a Creatives Producer or similar position, along with excellence in ideation and execution across diverse ad networks such as Meta, TikTok, and Google. They should possess experience in creating user-generated (UGC) and storytelling content, writing persuasive direct response communications, and a strong background in performance marketing driven by insights and analytics. Furthermore, they require strong project and time management skills, empathetic team development skills, and upper-intermediate or advanced English level proficiency.
Responsibilities
The Senior Creative Marketing Specialist will proactively help to improve and develop marketing creative strategy across various ad networks, translate insights into actions that resonate with the target audience, innovate using new tools and methodologies to enhance creative output, generate fresh and user-centric creative ideas, analyze UA results and creatives’ performance to improve metrics, conduct market research and competitor analysis, give constant feedback and share best practices with the team, manage full-cycle creatives’ production, collaborate closely with cross-functional departments to optimize processes, and act as a mentor for less experienced teammates. They will also present work with confidence and elegance, clarify underlying reasoning behind creative choices, and operate autonomously and proactively.
Skills
Creative Concept Development
Cross-disciplinary Collaboration
Ad Network Campaigns (Facebook, TikTok, Google)
Market Research
Performance Analysis
Brief Writing
Leadership
Mentoring
Creative Strategy
Innovation Tools and Frameworks
Wellth
Improves patient adherence to treatment plans
About Wellth
Wellth focuses on enhancing patient adherence to treatment plans through personalized programs based on evidence and behavioral economics. The company targets individuals who have difficulty maintaining health habits, such as taking medications or following treatment protocols, particularly in the areas of behavioral health and chronic disease management. Wellth tailors each member's experience to their specific needs, using insights from behavioral economics to tackle the reasons behind non-adherence and help members develop sustainable healthy habits. The company operates on an outcome-based payment model, meaning it only receives payment when its programs demonstrate validated success. This model appeals to healthcare providers, insurers, and employers who aim to lower healthcare costs by improving patient outcomes. Wellth's goal is to foster long-term relationships with its members while driving behaviors that positively impact healthcare costs and outcomes.
Culver City, CaliforniaHeadquarters
2014Year Founded
$36.5MTotal Funding
SERIES_BCompany Stage
HealthcareIndustries
51-200Employees
Benefits
Flexible Work Hours
Unlimited Paid Time Off
Parental Leave
Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
Performance Bonus
Risks
Increased competition from platforms like Omada Health and Livongo.
Regulatory scrutiny on AI and patient data may increase compliance costs.
Dependence on outcome-based models poses financial risks if outcomes aren't achieved.
Differentiation
Wellth uses behavioral economics to improve adherence in chronic disease populations.
The company offers a personalized mobile platform for patient engagement and habit formation.
Wellth's outcome-based payment model ensures payment only for successful program outcomes.
Upsides
Growing demand for digital health solutions supports Wellth's personalized programs.
AI integration enhances patient engagement, aligning with Wellth's recent feature launch.
Partnerships with Medicaid plans expand Wellth's reach in chronic condition management.
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