[Remote] Senior Creative Manager - Marketing at Parallel

Florida, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cannabis, MarketingIndustries

Requirements

Reside in Southeast Florida, ideally Fort Lauderdale to Miami area
Ability to travel 15%-30% to retail, production, and market locations
Expert-level creativity
Strong brand instincts
Exceptional executional leadership
Ability to balance innovation with compliance and operational practicality
Strategic thinking with hands-on execution ability
Thrive in fast-paced, high-growth environments

Responsibilities

Serve as the creative lead and brand voice for all Parallel retail and product brands
Evolve, protect, and enforce brand identity, guidelines, and storytelling frameworks across all markets
Translate strategic business goals into compelling creative concepts for advertising, retail, digital content, packaging, and experiential activations
Lead the creative development of omnichannel campaigns, including cross-market product launches, promotions, seasonal campaigns, performance marketing, and brand storytelling
Oversee copy, design, photography, video, and digital assets to ensure alignment to brand vision and campaign objectives
Partner closely with the Marketing Director, Market Leaders, Retail, Commercialization, and E-commerce teams to ensure creative effectively drives revenue, awareness, and customer engagement
Manage the end-to-end creative production workflow and resource allocation for all markets
Build project plans, set realistic timelines, manage expectations, and ensure on-time delivery
Collaborate with compliance/regulatory partners to ensure all creative meets stringent cannabis marketing regulations by state
Maintain strong relationships with internal stakeholders and external creative partners
Lead, mentor, and inspire a team of designers, copywriters, production artists, and freelancers
Provide clear direction, actionable feedback, and development coaching
Foster a culture of creativity, excellence, inclusivity, and continuous improvement
Leverage performance metrics, consumer insights, and market data to optimize creative

Skills

Creative Direction

Brand Management

Marketing Campaigns

Creative Production

Digital Assets

Packaging Design

Content Creation

Project Management

Team Leadership

Compliance

Cannabis Marketing

Parallel

Cross-platform software for remote access

About Parallel

Parallels Inc. provides software solutions that enable users to access and use applications and files across different devices and operating systems. Their main products include Parallels Desktop for Mac, which allows users to run Windows applications on Mac computers, and Parallels Remote Application Server, which offers remote access to applications and desktops from any device. Parallels also delivers virtual desktops and applications, making it easier for businesses and individuals to manage their IT needs. What sets Parallels apart from its competitors is its focus on seamless cross-platform functionality and user-friendly interfaces that enhance productivity. The company's goal is to provide flexible and secure access to technology, helping users work efficiently regardless of their device or operating system.

Renton, WashingtonHeadquarters

2006Year Founded

$12.1MTotal Funding

LATE_VCCompany Stage

Enterprise Software, CybersecurityIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Parental Leave

Flexible Work Hours

Tuition Reimbursement

Pet Insurance

Employee Discount

Risks

Increased competition from VMware and Citrix could impact Parallels' market share.

Security vulnerabilities in third-party components may affect customer trust.

Rapid evolution of Apple Silicon chips strains Parallels' development resources.

Differentiation

Parallels offers cross-platform solutions for seamless access across devices and operating systems.

Unique ability to run Windows on Apple Silicon Macs enhances Parallels' competitive edge.

Integration with IGEL App Portal expands Parallels RAS's reach and accessibility.

Upsides

Recognition in Gartner Magic Quadrant boosts credibility in the DaaS market.

Parallels Desktop 19's macOS Sonoma integration ensures compatibility with latest Mac OS.

Shift to subscription models provides predictable revenue and improves customer lifetime value.

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