Workday

Senior Communications Manager, Global Partner Ecosystem

Atlanta, Georgia, United States

$60,000 – $80,000Compensation
Senior (5 to 8 years), Mid-level (3 to 4 years)Experience Level
InternshipJob Type
UnknownVisa
Software, Communications, MarketingIndustries

Requirements

Candidates should possess a Bachelor’s degree in Communications, Marketing, or a related field, and ideally have 8+ years of experience in communications, with a focus on enterprise software or technology. Strong experience in developing and executing communication strategies, particularly within a global or partner ecosystem, is essential. Excellent writing, editing, and presentation skills are required, along with the ability to thrive in an ambiguous environment and prioritize effectively.

Responsibilities

As a Senior Communications Manager, you will lead the development and execution of partner communication strategies, crafting compelling narratives and ensuring clarity across various channels including newsletters, webinars, and presentations. You will proactively assess communication needs, track performance, and continuously refine strategies to enhance engagement with workmates and partners. Additionally, you will collaborate with cross-functional teams to drive alignment and support GTM enablement, change initiatives, and product offerings, and contribute to a unified global partner communication strategy.

Skills

Communication Strategy
Writing
Editing
Presentation Skills
Narrative Development
Channel Management
Newsletter Creation
Webinar Management
Stakeholder Management
Cross-functional Collaboration
GTM Enablement

Workday

Cloud applications for finance and HR management

About Workday

Workday provides enterprise cloud applications that focus on finance and human resources for medium to large-sized businesses across various industries. Its main products include Workday Human Capital Management, Workday Financial Management, Workday Adaptive Planning, and Workday Student, which help organizations manage their workforce and streamline financial operations. The software operates on a subscription model, allowing clients to pay a recurring fee based on the number of users and specific modules needed. This model supports continuous updates and improvements to the software. Workday stands out from competitors due to its strong emphasis on customer satisfaction and employee engagement, offering tools like Workday Peakon Employee Voice to enhance workforce experience. The company's goal is to provide essential tools that improve operational efficiency and support businesses in managing their human resources and financial operations effectively.

Key Metrics

Pleasanton, CaliforniaHeadquarters
2005Year Founded
$209.4MTotal Funding
IPOCompany Stage
Consulting, Enterprise SoftwareIndustries
10,001+Employees

Benefits

Flexible Work Hours
Hybrid Work Options
Performance Bonus
Stock Options
Professional Development Budget
Conference Attendance Budget

Risks

Emerging HR tech startups like Buk could challenge Workday's market share.
Dependency on third-party platforms like Udemy may complicate service delivery.
Strategic shifts under new leadership could disrupt existing customer relationships.

Differentiation

Workday is a leader in cloud-based HCM and ERP solutions for large enterprises.
The company offers a subscription model ensuring steady revenue and continuous software updates.
Workday's focus on employee engagement tools like Peakon sets it apart in the market.

Upsides

Increased demand for cloud HCM solutions boosts Workday's market potential.
AI-driven analytics enhance Workday's financial management offerings with predictive insights.
Workday's partner ecosystem expansion, like with MetLife, opens new customer opportunities.

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