Senior PR and Communications Manager
Company: Dataiku
Position Overview
Dataiku is seeking a sharp Senior PR and Communications Manager to join its high-impact marketing team. This role will be instrumental in shaping how Dataiku is perceived globally, focusing on media narratives, thought leadership, social media, executive communications, and global campaigns. You will drive increased corporate, executive, and product visibility across all Dataiku stakeholders, including customers, prospects, partners, investors, and employees. This is a new role reporting to the VP of Brand & Global Communications, with direct access to an engaged executive team that values strategic storytelling.
Responsibilities
- Strategic Planning: Collaborate on planning and building the strategic global PR program.
- Program Execution: Lead the tactical execution of Dataiku’s global PR program.
- Agency Management:
- Manage a top-tier U.S. PR agency.
- Work closely with regional marketing leads in France, UK, Germany, the Middle East, and APAC to support market-specific initiatives.
- Collaborate with regional agencies and manage their performance.
- Conduct quarterly QBR reviews of agency performance and manage agencies to achieve or exceed KPIs.
- Media Relations:
- Identify high-value media targets and build direct relationships that lead to recurring coverage.
- Craft compelling pitches from complex source material and identify news/trend jacking opportunities.
- Demonstrate a strong track record of "PR hustle."
- Executive Visibility & Thought Leadership:
- Drive executive visibility and thought leadership for senior leadership, including the CEO.
- Prepare C-suite and senior executives for interviews, panels, and public speaking opportunities.
- Host and moderate interviews.
- Social Media Management:
- Manage Dataiku’s corporate Social Media Coordinator (UK-based).
- Align with the content team on additional social media campaigns.
- Cross-Functional Collaboration:
- Collaborate cross-functionally across product marketing, content, digital marketing, events, analyst relations, and demand generation.
- Content Creation & Narrative Development:
- Craft narratives around complex topics like GenAI, agentic AI, and enterprise adoption, and land them in the right places.
- Draft press releases and bylined articles, managing intake and approvals from product, executive, finance, and legal teams.
- Collaborate with partners to guide, write, review, and approve joint press releases.
- Event Support:
- Collaborate on event promotions, including securing/hosting on-site media interviews.
- Customer Storytelling:
- Work directly with customers to help craft their stories.
- Route case studies through approval processes.
- Coordinate customer participation in media interviews.
Requirements
- Experience: 7-10 years in PR/Communications, either in-house or leading agency experience.
- Background: Enterprise tech experience required, with AI, data/analytics, or SaaS strongly preferred.
- AI Sector Knowledge: Prioritize candidates who demonstrate knowledge or the ability to quickly learn the AI sector; direct experience in AI is a major plus.
- Media Relations Skills:
- Proven experience building and sustaining direct media relationships.
- Ability to craft compelling pitches from complex source material.
- Skill in identifying news/trend jacking opportunities.
- Executive Engagement: Comfortable working directly with senior executives, including prepping for media interviews and providing critique after media briefings.
- Organizational Skills: Highly organized and process-driven.
- Data-Driven Storytelling: Familiarity with utilizing market survey reports and proprietary platform data.
Company Information
Dataiku is The Universal AI Platform™, empowering organizations to control their AI talent, processes, and technologies to create analytics, models, and agents. With no-, low-, and full-code capabilities, Dataiku enables teams to build with AI using their existing skills and knowledge. Dataiku is a late-stage company renowned for its vision, technology innovation, and business execution, helping the world's largest companies unleash the power of GenAI and AI Agents across the enterprise.