Senior Account Executive at Vistar Media

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Ad Tech, Advertising, Out-of-Home MediaIndustries

Requirements

Bachelor's degree
Minimum of 5 years of ad-tech sales experience, working with brands/agencies/trading desks/ad networks
Strong relationships with local agencies and brands
Experience or familiarity with programmatic, mobile, and/or location-based data
Solid understanding of exchanges, DSPs, SSPs
Experience working at a startup or fast-growing company (preferred)
Can hold your own in a conversation about ad delivery, cookies, and third-party data
Self-motivated and proactive
Very organized (juggling many accounts)
Excellent communication skills
Thrive in fast-paced environments
Positive attitude and passionate about work
Willing to learn new technologies
Highly creative and able to think outside the box

Responsibilities

Expand advertiser client portfolio through agency and brand relationships
Maintain media kits, presentations, and general marketing material
Provide input on product based on client feedback to drive revenue
Develop prospect hit lists and leverage existing sales relationships to maximize long-term client value
Raise demand-side awareness of Vistar Media as the first and only exchange for DOOH
Leverage MSA and trading desk relationships at agency holding companies to grow clientele and build larger partnerships
Work closely with Account Management to respond to RFPs from existing and potential clients, manage key clients/partners, and ensure proper campaign delivery
Work closely with Analytics team to understand client success metrics and develop comprehensive measurement strategies aligned with client/vertical KPIs
Partner and work closely with key clients strategically and day-to-day as the main point of contact for all aspects of the client relationship from pre- to post-sale
Act as an ambassador of the company, evangelizing technology solutions and differentiators to excite potential and current clients
Work directly with business leaders to drive revenue and lead client relationships

Skills

Sales

Account Management

Client Relationships

Prospecting

Agency Partnerships

Brand Partnerships

Revenue Growth

Ad Tech

DOOH

OOH

Marketing Materials

Presentations

Product Feedback

Vistar Media

Digital out-of-home advertising platform

About Vistar Media

Vistar Media operates in the digital out-of-home (DOOH) advertising sector, connecting media owners with marketers who want to advertise their products. The platform includes a supply-side platform (SSP) for media owners to offer their digital advertising space and a demand-side platform (DSP) for marketers to purchase and manage these ad spaces. Vistar Media generates revenue by taking a commission on transactions made through its platform. What sets Vistar Media apart from competitors is its focus on automated, data-driven ad buying, allowing advertisers to target specific audiences effectively while still reaching a broad audience. The company aims to simplify the advertising process for both media owners and marketers, helping them adapt to the changing digital advertising landscape.

New York City, New YorkHeadquarters

2011Year Founded

$31.1MTotal Funding

SERIES_BCompany Stage

Data & Analytics, Consumer SoftwareIndustries

201-500Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Hybrid Work Options

Quarterly Lifestyle Stipend

Risks

Emerging DOOH platforms increase competition, potentially diluting Vistar Media's market share.

Privacy regulations like GDPR may limit Vistar Media's use of location-based data.

Economic downturns could reduce spending on DOOH advertising, affecting Vistar Media's revenue.

Differentiation

Vistar Media offers automated, data-driven buying of digital out-of-home ads.

The company provides a unified ad-serving solution combining programmatic and traditional ad scheduling.

Vistar Media's platform connects media owners with marketers for efficient ad space transactions.

Upsides

Increased adoption of programmatic DOOH advertising drives demand for Vistar Media's platform.

5G technology boosts DOOH capabilities, enhancing Vistar Media's interactive ad experiences.

Smart city initiatives expand digital screens, growing Vistar Media's advertising inventory.

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