SEA Sr Marketing Specialist, Laboratory Products at Thermo Fisher Scientific

Singapore

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Laboratory Products, Life SciencesIndustries

Requirements

Formal education in sales, marketing, or business management; relevant industry experience is highly advantageous
Understanding of workflows within the Life Science field to drive targeted marketing for Laboratory Equipment (LE) and Laboratory Plastics Essential (LPE)
High proficiency in the Microsoft Office suite (Excel, Word, PowerPoint, Outlook)
Proficiency with CRM, marketing tools, and related systems
Proven track record of achieving results through collaboration with others
Strong analytical, communication (both oral and written), and project management skills
Ability to summarize complex technical, market, and research data effectively
Highly motivated and resourceful individual
Ability to thrive in a fast-paced, dynamic environment
Effective teammate comfortable working in a highly matrixed organization
Strategic thinker capable of driving marketing programs from concept to execution
Independent and organized, capable of working efficiently in a lean environment

Responsibilities

Set and enable a strategic, multi-channel coordinated marketing plan for key verticals in SEA
Conduct customer segmentation, competitor analysis, and evaluate business trends and market opportunities
Translate industry research and insights into compelling storytelling and marketing content, including narratives, campaigns, case studies, and sales toolkits
Manage and optimize sales funnels, and coordinate tactical program staging and pacing to align with core business goals
Take ownership of growth-focused marketing campaigns, ensuring significant industry impact and positioning
Collaborate with the Product Management Team to drive strategic product positioning and balanced growth in key verticals
Develop and implement marketing content (both digital and non-digital), including collaterals and creatives for key verticals, to convey strong value propositions and clear product differentiation
Partner with cross-functional teams to formulate tactical marketing plans that drive growth in key channels (distributors)
Translate global marketing strategies into local context in collaboration with Global Market Development Managers and the APJ Marketing Team
Plan and optimize the marketing budget to achieve a high return on investment
Act as a brand ambassador, upholding and communicating the multi-brand strategy across marketing programs
Apply existing capabilities and resources to meet Ecommerce goals and requirements

Skills

Customer Segmentation

Competitor Analysis

Market Research

Strategic Marketing

Marketing Campaigns

Content Creation

Sales Funnel Optimization

Product Positioning

Digital Marketing

Marketing Budget Management

Ecommerce

Brand Management

Cross-Functional Collaboration

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters

1956Year Founded

$17MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.

Sale of anatomical pathology business could create a temporary product gap.

Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.

Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.

They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.

Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.

Collaboration with Mainz Biomed positions them in the growing cancer detection market.

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