[Remote] Manager, Brand Studio at Webflow

United States

Webflow Logo
$131,000 – $177,000Compensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Design, SaaSIndustries

Requirements

  • 7 to 10+ years of experience in brand, creative, or design roles, with multidisciplinary exposure
  • 3 to 5+ years of people management experience

Responsibilities

  • Manage a team of ~3–6 multi-disciplinary ICs across brand design, web design, motion, and copy
  • Provide coaching, career development, and performance management
  • Act as hiring manager for IC roles, working in partnership with the director to attract and nurture top talent
  • Drive alignment and clarity at key inflection points (kickoffs, midpoints, retros) without directly guiding craft
  • Provide strategic framing so squads start aligned with business priorities
  • Partner with Ops to ensure delivery health, while empowering Leads to maintain creative vision and craft quality
  • Resolve conflicts between business needs and creative direction with judgment and clarity
  • Foster an inclusive, growth-oriented environment where ICs gain leadership opportunities without needing to manage people
  • Strengthen rituals and team practices (crits, showcases, retros) to ensure consistency across disciplines
  • Model and reinforce Webflow’s values — building trust, winning together, reinventing ourselves, and delivering with speed, quality, and craft

Skills

Key technologies and capabilities for this role

Creative DirectionTeam LeadershipDesign ManagementStrategic PlanningBrand StrategyProject ManagementCultural Leadership

Questions & Answers

Common questions about this position

What is the salary range for the Manager, Brand Studio role?

In the United States, base pay ranges are Zone A: $146,000 - $177,000 USD, Zone B: $139,000 - $168,000 USD, Zone C: $131,000 - $159,000 USD. In Canada (ON & BC), the range is 173,000 - 219,000 CAD. The specific base pay depends on geographic location, experience, knowledge, qualifications, and skills, with eligibility for a company-wide bonus program.

Is this role remote, and what are the location requirements?

This is a remote-first role for the United States and BC & ON, Canada.

What are the key responsibilities and skills needed for this role?

Key responsibilities include leading a team of 3-6 multi-disciplinary ICs in brand design, web design, motion, and copy; providing coaching, career development, and performance management; acting as hiring manager; and driving project alignment and strategy without directly guiding craft.

What is the team structure like for the Manager, Brand Studio?

You will manage a team of ~3–6 multi-disciplinary individual contributors across brand design, web design, motion, and copy, reporting to the Director, Brand & Web Design.

What makes a strong candidate for this Manager, Brand Studio position?

Strong candidates will have leadership experience in managing multi-disciplinary creative teams, skills in coaching and performance management, ability to drive strategic alignment on projects, and experience as a hiring manager to attract top talent.

Webflow

Visual web design and development platform

About Webflow

Webflow provides a platform for designing, building, and launching responsive websites without the need for coding. Users can create websites visually, making it accessible to those without technical skills. The platform caters to a wide range of clients, including freelancers, small businesses, and large enterprises, and is particularly favored by designers and marketers. Webflow operates on a subscription-based model, offering various pricing plans that accommodate different needs, from personal websites to advanced e-commerce solutions. Additionally, it provides hosting services and a marketplace for templates and design assets. Unlike traditional web development tools, Webflow's user-friendly interface and comprehensive features set it apart, aiming to simplify web design for everyone.

San Francisco, CaliforniaHeadquarters
2012Year Founded
$325.8MTotal Funding
SERIES_CCompany Stage
Consumer Software, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Competitive compensation
100% insurance coverage
401k & financial planning
PTO
Annual retreat & offsites
10% time to build skills
Commuter benefits
Vacation bonus
Office setup budget
Health & wellness stipend
Remote work reimbursements
Webflow subscription discount

Risks

Competition from platforms like Bubble and Wix threatens Webflow's market share.
GreenSock acquisition may cause developer community backlash over GSAP's future.
New CEO Linda Tong's strategies might not align with existing user expectations.

Differentiation

Webflow enables web design without coding, appealing to non-technical users.
The platform offers a subscription model with diverse pricing plans for various needs.
Webflow's marketplace provides templates and design assets, enhancing user experience.

Upsides

Growing demand for no-code platforms boosts Webflow's market potential.
AI integration in Webflow enhances user experience and design efficiency.
Partnerships with Upwork and Contra expand Webflow's reach to creative professionals.

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