Sales Development Representative, Dragonfly

Position Overview

• Location Type: Not Specified
• Employment Type: Full Time Employee
• Salary: $50,000 - $55,000 per year

As a Sales Development Representative for Dragonfly, you will be responsible for generating sales opportunities with non-clients for the Business Development team to meet its growth objectives. Your primary focus will be to generate meetings for the North America Business Development team by using a combination of cold outreach and nurturing existing marketing-generated leads. Your success in this role will be measured by the number of leads that you convert into qualified opportunities. To achieve this, you will need to spend 80% of your time on sales-related activities. This includes generating 14 fully qualified sat meetings for the team, building weekly, monthly, and annual strategic plans to align with client requirements, geopolitical trends, and internal intelligence outputs. You will also be responsible for running targeted email campaigns using relevant Dragonfly content and collaborating closely with the Business Development team on weekly campaigns targeting prospects based on the profile of their company or proximity of their operations. In addition to sales-related activities, you will spend 20% of your time on marketing-related tasks. This includes nurturing and directly targeting leads that exist within the marketing database, inviting prospects to analyst calls, and maintaining and adding to the prospect marketing database. You will also act as the bridge between Marketing and Business Development and ensure that all activity is accurately recorded in the CRM.

Requirements

• BA qualification in a relevant subject matter.
• Ability to identify likely Dragonfly target companies and personnel based on their profile.
• Demonstrable ability to work in a targeted environment.
• Adaptability and willingness to change tactics if something is not working.
• Strong interpersonal skills to build rapport, trust, and confidence.
• Very good organizational skills.
• Confidence and lucidity when speaking on the phone.
• Resilience and ability to deal with failure.

Responsibilities

• Engage potential clients.
• Perform both cold and warm outreach to potential clients.
• Develop industry-specific geopolitical and security expertise.
• Take a consultative approach when communicating with prospects.
• Generate 14 fully qualified sat meetings for the team.
• Build weekly, monthly, and annual strategic plans.
• Run targeted email campaigns using relevant Dragonfly content.
• Collaborate with the Business Development team on weekly campaigns.
• Target prospects based on company profile or operational proximity.
• Nurture and directly target leads within the marketing database.
• Invite prospects to analyst calls.
• Maintain and add to the prospect marketing database.
• Act as the bridge between Marketing and Business Development.
• Ensure all activity is accurately recorded in the CRM.

Company Information

Dragonfly’s commercial team is the touchpoint for all client interactions. It is made up of Sales Development, Business Development and Client Success. Each of these three teams works very closely with each other to ensure that the business reaches its overall revenue growth objectives. The Sales Development team looks after the new business pipeline growth requirements. This is essential to ensure that we have a consistent and healthy pipeline of new business revenue opportunities.