DraftKings

Revenue Operations Senior Specialist - Promotional Generosity

United States

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Gambling & CasinosIndustries

Requirements

Candidates should possess a Bachelor’s degree in a related field and a minimum of 5 years of experience in operations, analytics, or marketing strategy. They should have a solid understanding of ROI-driven decision-making and customer segmentation, along with strong quantitative skills and familiarity with tools like SQL, Tableau, or similar BI platforms. Experience with promotional mechanics, bonus structures, or incentive programs is preferred.

Responsibilities

As a Revenue Operations Manager, the individual will lead the development and evaluation of promotional generosity offers, partnering with analytics teams to measure impact and identify improvement opportunities. They will devise an experimentation strategy, collaborate with Product and Data Science teams to develop intelligent generosity treatment, and work with CRM, Product, and Finance to support campaign planning and reporting. Furthermore, they will provide thought leadership on evolving generosity strategies and maintain documentation, playbooks, and dashboards for promotion tracking and decision-making.

Skills

Data Analysis
Promotion Strategy
Experimentation
Customer Retention
Modeling
Cross-functional Collaboration
Reporting
Dashboard Management

DraftKings

Online platform for fantasy sports and betting

About DraftKings

DraftKings operates in the online gaming and entertainment industry, focusing on daily fantasy sports, sports betting, and online casino games. Users can engage in daily fantasy sports contests for cash prizes, place bets on various sports events, and play casino games like slots, blackjack, roulette, and poker. The platform also includes a marketplace for digital collectibles, allowing users to buy, sell, and trade NFTs of celebrities. DraftKings ensures compliance with gaming regulations, providing a secure environment for its users. Unlike many competitors, DraftKings offers a diverse range of gaming options and revenue streams, attracting a wide audience of sports fans, gamblers, and digital collectors. The company's goal is to create a comprehensive and safe platform for users to enjoy various gaming activities and digital asset trading.

Boston, MassachusettsHeadquarters
2012Year Founded
$911.4MTotal Funding
IPOCompany Stage
Crypto & Web3, GamingIndustries
1,001-5,000Employees

Benefits

Performance Bonus
Company Equity

Risks

Class action lawsuit for alleged unlawful account termination could damage reputation.
Accusations of collusion with FanDuel may lead to antitrust investigations.
Sportsbook+ in New York may face regulatory scrutiny over its subscription model.

Differentiation

DraftKings offers a unique combination of fantasy sports, sports betting, and online casino games.
The company has ventured into the NFT market, expanding its digital collectibles offerings.
DraftKings ensures a secure gaming environment through compliance with gaming authorities.

Upsides

Partnership with Delta Air Lines could open new revenue streams through in-flight gaming.
Launch of Sportsbook+ in New York offers enhanced odds, attracting more subscribers.
Entry into the NFT market taps into the growing digital collectibles trend.

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