Product Marketing Manager
OrkesSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, Crypto & Web3, Enterprise SoftwareIndustries
Requirements
Candidates should possess 4-8 years of experience in product marketing, content marketing, or growth marketing within B2B SaaS, fintech, or crypto companies, demonstrating a proven ability to create content strategies and deliver high-quality materials that educate and engage. A strong interest in crypto, compliance, stablecoins, and/or token ecosystems is also required, along with excellent written and verbal communication skills to simplify complex ideas for both technical and non-technical audiences.
Responsibilities
As the Product Marketing Manager at Toku, you will master the company’s products, including EOR, PEO, payroll, and token grant administration, and craft clear, compelling messaging for the target audience. You will build the content engine by working with the executive team to develop and oversee high-quality content across various platforms, simplify complex compliance concepts, and drive inbound growth through content-driven campaigns. Furthermore, you will amplify Toku’s presence in the crypto ecosystem by collaborating with partners, news platforms, and event organizers, and measuring and analyzing the impact of your content and campaigns to optimize for engagement, leads, and revenue.
Skills
Content Strategy
Product Marketing
Growth Marketing
Written Communication
Verbal Communication
Campaign Management
SaaS
Fintech
Crypto
Compliance
Token Ecosystems
Toku
Offers personalized Omakase dining experiences
About Toku
Toku provides a personalized dining experience based on the Japanese tradition of "Omakase," where a chef selects and prepares dishes tailored to the diner's preferences. The service is offered in premium hotels, targeting affluent clients who seek exclusive culinary experiences. Toku differentiates itself by integrating this unique dining experience within luxury hotel settings, leveraging the hotels' clientele. The company's goal is to deliver exceptional culinary experiences that surprise guests while helping partner hotels attract high-paying customers.
Key Metrics
Tokyo, JapanHeadquarters
2020Year Founded
$19.7MTotal Funding
LATE_VCCompany Stage
Food & Agriculture, Consumer GoodsIndustries
51-200Employees