[Remote] Senior Product Marketing Manager - Ecosystem at ConnectWise

The Senior Product Marketing Manager will be responsible for conceiving, developing positioning and messaging, and integrated ecosystem strategies to drive demand and execute successful campaigns. They will partner with cross-functional teams to develop effective messaging, obtain market intelligence, build sales enablement, and deliver compelling assets. Key duties include supporting cross-functional teams for successful GTM outcomes, researching and analyzing market data, designing and delivering marketing and communication strategies, managing multiple projects, analyzing marketing strategy performance, creating marketing campaign targets, developing and executing growth strategies for ecosystem go-to-market, modeling new product plans, driving end-to-end planning processes, working with executive leadership, developing and managing positioning and messaging for product expansion strategies, identifying ecosystem needs, overseeing market research, communicating value propositions, identifying opportunities to out-position competitors, monitoring internal processes for efficiency, managing market person mapping and marketing intelligence, assisting marketing programs that drive demand, communicating and collaborating cross-functionally on product positioning, initiating and fostering relationships for new ecosystem product bundles, owning the product market requirement phase, interfacing with partner-centric listening posts, and acting as a liaison to market and technical participants for user groups, partner events, tradeshows, and roadshows.