Product Marketing Manager

Spain

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Telecommunications, Cyber Protection, SoftwareIndustries

Requirements

Candidates must have over 5 years of product marketing experience in the telecom industry, with mandatory demonstrated success in Midmarket and SMB segments. Fluency in both Spanish and English is required. A strong understanding of telecom business models, industry trends, and customer buying behaviors is necessary, along with proven ability to simplify complex technical concepts and excellent content creation skills. Experience supporting partner ecosystems and sales teams is also required.

Responsibilities

The Product Marketing Manager will participate in creating and executing go-to-market strategies for telecom partners globally. This role involves developing compelling product messaging and positioning that simplifies Acronis’ solutions for telecom operators and their end customers. Responsibilities include translating technical features into customer-centric value propositions, building sales and marketing enablement content such as pitch decks and case studies, and collaborating with cross-functional teams. The manager will also drive market awareness, partner enablement, and demand generation through segment-relevant messaging, with a primary focus on Midmarket and SMB segments.

Skills

Product Marketing

Go-to-market strategy

Messaging and positioning

Value proposition development

Sales enablement

Marketing content creation

Cross-functional collaboration

Demand generation

Telecom industry

Midmarket segments

SMB segments

SoHo segments

Enterprise segments

B2C segments

Spanish fluency

Acronis

Data protection and cybersecurity solutions provider

About Acronis

Acronis provides a range of solutions that combine data protection and cybersecurity to address various challenges related to safety, accessibility, privacy, authenticity, and security. Their products include antivirus software, backup services, disaster recovery options, and endpoint protection management. Acronis also utilizes AI-based antimalware and blockchain technology for data authentication, ensuring that data, applications, and systems are protected in any environment. What sets Acronis apart from its competitors is its comprehensive approach to cyber protection, which integrates multiple aspects of data security into a single platform. The company's goal is to ensure that users can trust their data is safe and accessible, while also maintaining privacy and authenticity.

Schaffhausen, SwitzerlandHeadquarters

2003Year Founded

$640.1MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Cybersecurity, AI & Machine LearningIndustries

1,001-5,000Employees

Benefits

Medical, dental, &vision insurance plans

Life Insurance, STD and LTD policies

401(k) retirement plan and company match

Corporate rates and discounts

Competitive package

Flexible working hours

3+ weeks of PTO and 10 paid holidays

Smart casual dress code

Free snacks and drinks

Office social events

Risks

Emerging cybersecurity firms with lower costs may erode Acronis's market share.

Rapid AI-driven cyber threats require costly updates to Acronis's defenses.

Geopolitical risks may affect Acronis's expansion into new markets like Bangladesh.

Differentiation

Acronis integrates cybersecurity and data protection, addressing SAPAS challenges comprehensively.

The company uses AI-based antimalware and blockchain for advanced data authentication.

Acronis offers flexible deployment models for service providers and IT professionals.

Upsides

Growing demand for integrated cybersecurity solutions boosts Acronis's market potential.

Expansion of global cybersecurity market offers significant growth opportunities for Acronis.

Acronis's partnerships in sports highlight niche market opportunities.

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