Product Marketing Manager | Customer Insights & Community

Ireland

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, Fintech, HR Technology, Global Payroll, Remote Work SolutionsIndustries

Requirements

The Product Marketing Manager role requires a strong understanding of customer insights and community building. Candidates should be adept at cross-functional collaboration with product, sales, design, customer success, and marketing teams. Experience in developing customer-centric go-to-market strategies and managing org-wide programs is essential. The ability to translate feedback into actionable recommendations and influence product and GTM priorities is also crucial.

Responsibilities

This role will build Deel's global community engine from the ground up, defining how customers fuel launches and shape the product roadmap. Responsibilities include owning and scaling Advisory Boards, facilitating sessions to gather insights, and turning feedback into recommendations. The manager will design and run programs to leverage customer advocates and power users for product launches, amplify launches with community energy, and operationalize a playbook for community-driven reach. Additionally, they will own customer storytelling through interviews and case studies, lead audience research, and map customer needs and opportunities. The role involves instrumenting Voice of Customer (VoC) pipelines and building dashboards for live insights to steer the roadmap and serving as the single source of truth on buyers.

Skills

Product Marketing

Customer Insights

Community Management

SaaS

Global Payroll

HRIS

Compliance

Benefits Administration

Performance Management

Equipment Management

AI Tools

Market Research

Go-to-Market Strategy

Content Creation

Data Analysis

Cross-functional Collaboration

Deel

HR platform for managing global workforces

About Deel

Deel provides a platform that helps businesses manage their international workforces more easily. It offers a range of services including payroll processing, compliance monitoring, and immigration support, all integrated into one system. This allows companies to handle various HR functions from a single platform, which is especially useful for those with employees in different countries. Deel stands out from its competitors by combining multiple HR services into one cohesive solution, making it simpler for businesses to operate globally. The goal of Deel is to streamline the management of global teams, ensuring that companies can focus on their core operations while staying compliant with local laws and regulations.

San Francisco, CaliforniaHeadquarters

2019Year Founded

$660.4MTotal Funding

LATE_VCCompany Stage

Data & Analytics, Consulting, Enterprise SoftwareIndustries

5,001-10,000Employees